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Tucker Carlson Discusses Bud Light Rebranding Effort

Outlining much of what was previously discussed here, Tucker Carlson ponders the effectiveness of rebranding the #1 bestselling domestic beer to a 4% target audience that eliminates 96% of its customer base.  The facial expressions at 01:32 are priceless and funny – WATCH:

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Louisville Bank Shooter Carried Familiar Unstable Profile

A 25-year-old bank employee named Connor Sturgeon opened fire at his workplace in downtown Louisville, Kentucky, on Monday while livestreaming the attack that left five members of the bank leadership dead and nine others injured. {Direct Rumble Link} The shooting took place at Old National Bank, Sturgeon was killed by police after a shootout, according to interim Louisville Metro Police Chief Jacquelyn Gwinn-Villaroel.

Soon after the murders the shooters profile on social media began surfacing. Connor Sturgeon profiled as an unstable wokester identifying with he/him pronouns. Sturgeon learned he was about to be fired from the bank, according to CNN, who said he also left a note for his parents and a friend explaining his intention to go and shoot up the bank.

Police are trying to determine what triggered his attack. Obviously, the shooter was unstable, and reports of his psychological condition identify him as prone to depression. CNN REPORTS:

[…] In a 2018 college essay posted to the website CourseHero, a user identified as a University of Alabama student named Connor Sturgeon wrote that he had had trouble fitting in at school.

“My self-esteem has long been a problem for me,” the essay read. “As a late bloomer in middle and high school, I struggled to a certain extent to fit in, and this has given me a somewhat negative self-image that persists today. Making friends has never been especially easy, so I have more experience than most in operating alone.”

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Now, This Makes Sense – Marketing VP Alissa Heinerscheid Explains Why She Made Bud Light the Brand for Woke Transvestites

Budweiser Light Vice President of Marketing, Alissa Heinerscheid, explains why she decided to make Bud Light the beer of transvestites. Trust me, once you see the background of Heinerscheid, in her own words, it all makes sense.

A middle aged, upper income highly educated white woman with three children, all born from surrogates, explains how her worldview, everyone needs their safe space to find their best identity, shapes her brand representation.

Mrs. Heinerscheid graduated from the Wharton School of Business (University of Pennsylvania 2012/2013), around the same time as Ivanka Trump.   She interned with General Mills (Cheerios brand), before ultimately landing the job with Anheuser Bush as VP of Marketing for Bud Light.

How her ideological outlook passed through the corporate filtration, is a case study on corporate stupidity. {Direct Rumble link}

Against the backdrop of micro-brew beer being popular with young people, Ms. Heinerschied defined her brand of Bud Light as the “fraternity/out of touch humor” brand amid young people.  She wanted to create a more “inclusive” image for beer; representation in the brand image became her cause celeb. Wokeism was the mechanics to deliver the brand change, so that’s what she did.

At her intentional direction, Bud Light is now the beer for Woke Transvestites.  Ms Heinerscheid made Bud Light a beer of, by and for transvestites. Pick up that selected beverage, and the consumer identity is now defined.  You are what you drink.  Watch This First:

Any corporate headhunter or recruiter who could not see the risk Mrs. Alissa Heinerscheid represented to their CPG product was/is an idiot. There are two videos below that clearly show what was predictable in the hiring of Heinerscheid.

Not only has she destroyed the brand she was supposed to steward, but she has also created a massive financial problem for Anheuser Bush along with entire business network from manufacturing to wholesale distributors, to restaurants and bars. No one is buying the product.

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Injustice Halted – Texas Governor Greg Abbott Intervenes in Clear Self-Defense Case to Pardon Wrongfully Accused and Prosecuted

As with many metropolitan areas, Austin Texas sits as an example of what happens when Marxism is allowed to spread like cancer.

In a recent trial, a Texas man named Daniel Perry was convicted of murder for shooting and killing a Black Lives Matter protester who was pointing a loaded AK-47 rifle at him.  While the local police determined Mr. Perry acted in self-defense, another rogue Soros-backed District Attorney disregarded the evidence, hid exculpatory evidence in the case, and took Mr. Perry to trial.

With manipulated and selective evidence presented to the jury, Sgt Daniel Perry was found guilty on Friday.  Today, with mounting pressure from an outraged public, Texas Governor Greg Abbott intervenes and says he will pardon Sgt Perry as quickly as possible through the Board of Pardons and Paroles.  Let’s be clear though, justice has not been served; an injustice has been halted.

(Via Fox News) – Texas Governor Greg Abbott said Saturday he intends to seek a pardon for an Army Sergeant recently convicted of murder for shooting a Black Lives Matter protester during an anti-police demonstration in 2020.

“I am working as swiftly as Texas law allows regarding the pardon of Sgt. Perry,” the Texas Republican tweeted Saturday along with a statement on how his office will go about a pardon.

Abbott said in his tweet that pardons in Texas must be recommended by the Board of Pardons and Paroles. “I have made that request and instructed the board to expedite its review,” Abbott said.

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Hungarian Prime Minister Viktor Orban Sends Message of Support for President Donald Trump

The aligned interests of the geopolitical world are always visible, even when the corporatist media ignore them.

Hungary, a nation proud of its heritage, has been under assault from the U.S. State Department, the EU collective and the western NATO alliance for their refusal to acquiesce to the World Economic Forum and western globalist ideology. {background here}  Today Hungarian Prime Minister Viktor Orban sends his official message of support for President Donald Trump.

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Google Blocks RSBN With 7-Day YouTube Ban on Eve of Trump Indictment

The need for control is a reaction to fear.

On the eve of the indictment of President Donald J Trump, Google, the parent company of YouTube, suspends Right Side Broadcasting Network from its broadcast platform.

Let there be NO DOUBT, the coordinated Big Tech effort to control U.S. politics continues….

AUBURN, Ala. — Just one day before RSBN was set to cover President Trump’s arraignment in Manhattan, YouTube has resumed its censorship practices and suspended RSBN’s channel, blocking our ability to livestream for seven days.

On Monday, RSBN received a notice from YouTube informing us that due to content violating their “elections misinformation” policies, the platform has removed several videos. These include President Trump’s most recent rally in Waco, Texas, his remarks at CPAC, and our exclusive sit-down interview with him at Mar-a-Lago.

[…] Conveniently, YouTube’s Orwellian censorship practices have returned just one day before President Trump is arraigned in a gross weaponization of the justice system. Rather than allowing RSBN to show a countervailing view to the mainstream media’s version of the arraignment, they are simply shutting down our efforts. Again, they are leaving millions of Americans voiceless in the face of tyranny. (more)

RSBN is available on Rumble video streaming platform [SEE HERE].   This is a spiritual battle; we can all feel it. No weapon formed against us shall prosper!

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Neil Oliver – The Peasants Are Revolting

For his monologue this week British Pundit Neil Oliver takes a walk around the globe to highlight how an increasingly awake global citizenry are revolting against the professional political class.

From France to the United States and Canada and all the way to Africa and throughout Europe, people are looking at the professional political class and rebelling against the desperate schemes of those barely clinging to power.  Many tremors and trembles are visible amid the action of the people and the responses from the elites that believe they rule them.  WATCH:

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Zelenskyy Sends “New Democracy” Jackboots to Shut Down Orthodox Christian Religion in Ukraine

In the aftermath of their assembled COVID-19 powers, the “new western democracy” is an ever-evolving phrase. This version doesn’t have any structural voting representation at the core of the word “democracy,” and is generally akin to totalitarianism with a police state to back it up.

While the United States is sending hundreds of billions to fund the new form of “western democracy” in Ukraine, the outlawing of political opposition, the shutting down of non-state-controlled media, and now the cancellation of religion has a historical rhyming to it. Leftists in the general sense are supporting these new constructs within this newly defined version of democracy, and the western corporate media seem to be subservient to the fiats.

In the latest development, Ukrainian President Volodymyr Zelenskyy has sent the state police to shut down Metropolitan Pavel Lebed, the leader of the Ukrainian Orthodox Church. Pavel Lebed is now under house arrest.

Pavel’s sin against the Ukraine regime is described by Politico: “in his public speeches repeatedly insulted the religious feelings of Ukrainians, humiliated the views of believers of other denominations and tried to form hostile sentiments towards them,” said the SBU, which also published what it alleges are phone intercepts from Pavel’s sermons. He also “made statements that justified or denied the actions of the aggressor country,” according to the service.”

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Team DeSantis Say They Have Been Hoodwinked by Disney Inc. as Orlando Board Changed Covenants Before New Officials Appointed

Apparently, the Florida takeover of the Walt Disney Co. Reedy Creek special development zone has run into a snag.  As normally happens in such events, within the battle of wits the government will always lose; that’s ultimately why they need guns.

Days before the five DeSantis appointees showed up to take control of Walt Disney World zoning board in Orange County, the former board held a public hearing to codify pre-existing rules and covenants extending for “21 years after the death of the last survivor of the descendants of King Charles III, king of England living as of the date of the declaration.”  Essentially, the new board is moot, except for deciding on roadways and bridges.

As a result, a long and protracted legal battle is now anticipated, which will likely cost Florida taxpayers millions in lawyer fees as the appointees of the board try and challenge the construct put into place prior to their arrival.   Either that, or the board will be reduced to a weekly meeting for coffee and donuts as they discuss things of minor relevance to the district.

FLORIDA – […] Ahead of an expected state takeover, the Walt Disney Co. quietly pushed through the pact and restrictive covenants that would tie the hands of future board members for decades, according to a legal presentation by the district’s lawyers on Wednesday.

The Central Florida Tourism Oversight District’s new Board of Supervisors voted to bring in outside legal firepower to examine the agreement, including a conservative Washington, D.C., law firm that has defended several of DeSantis’ culture war priorities.

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Katie Hobbs Press Secretary Resigns After Sending Threatening Tweet in Support of Transgender Violence

The press secretary for Arizona Governor Katie Hobbs is a woman named Josselyn Berry.   In response to the Christian school murders by transgender shooter Audrey Hale, Ms. Josselyn Berry sent a twitter message seemingly showing support for the mass killing.

The message was subsequently removed by Twitter for advocating violence, a violation of their platform rules.

Today, Ms. Berry resigned from her role as press secretary for the Arizona governor: “The Governor does not condone violence in any form. This administration holds mutual respect at the forefront of how we engage with one another. The post by the Press Secretary is not reflective of the values of the administration. The Governor has received and accepted the resignation of the Press Secretary.” (read more)

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