Epic. Will likely never be outdone….  Not this year. GOAT?

(Backstory) – More on Backstory from Yesterday HERE

Make Zina Bash the next Attorney General.
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Never before in the history of corporate branding decisions has a multi-billion dollar company had such a massive and swift drop of brand image as Nike.  The results from Morning Consult Intelligence, a firm that specializes in monitoring and measuring the brand image and reputation for thousands of major companies, reflects a massive drop in brand image across every single demographic.
We suspected there would be a diminishment of brand image, but nothing like the scale discovered within the polled data:

The report features over 8,000 interviews conducted among American adults, including 1,694 interviews pre-campaign launch (8/26/18 – 9/3/18) and 5,481 interviews post-campaign launch (9/4/18 – 9/5/18). Additionally, Morning Consult conducted a study among 1,168 adults in the U.S. about Nike’s ad and the decision to choose Kaepernick as the face of the campaign.

• Nike’s Favorability Drops by Double Digits: Before the announcement, Nike had a net +69 favorable impression among consumers, it has now declined 34 points to +35 favorable.

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These “executives” are nuts; simply bananas.  For some reason the corporate management and ownership of Twitter (CEO Jack Dorsey) and Facebook (COO Sheryl Sandberg) refuse to admit that people, employees of their companies, actually make the content decisions.
To defend the platform from critics who point out the ideological filtration, both Dorsey and Sandberg present a bizarro proposition that some created omnipotent, nebulous and invisible force has the decision-making power to determine content; and does so without consideration of view.  It’s just plain weird.  But that’s their story and they’re sticking to it.

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These people would have a lot more credibility if they were just intellectually honest. The hearing continues below:
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All our propaganda are belong to us…

In comments yesterday about the likelihood of Canada joining the U.S-Mexico trade agreement, Justin from Canada stated emphatically that his country would not join any trade agreement that removes Canadian protectionist policy on “cultural industries”.

What are Justin’s “cultural industries“? Well, that would be control over media and telecommunications. In essence, Canada wouldn’t want any of that pesky free-market media stuff interfering with the state-run propaganda broadcasts.  Yup, you can’t make this stuff up folks…

CANADA – […] The prime minister also said his government won’t sign an updated free trade accord with the U.S. and Mexico if the deal doesn’t continue exemptions for Canada’s cultural industries, which aims to protect Canada’s publishing and broadcast industries.

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From a pure economic/financial perspective this Nike  branding campaign doesn’t make sense…. unless, you realize a much bigger picture. A hidden bigger picture.

On its face, it just seems absurd. Why would any major corporation intentionally stake out a branding position that is adverse to their financial interests?
I’ve spoken to some very excellent business actuaries on this late today; and one specific conversation finally helped to make it all make sense.  During that conversation a good ally shared: “a multinational corporation would never make a branding decision adverse to their financial interests. Unless there is a hidden risk unrelated to what is visible on the surface.” ….BINGO, there it is, the lightbulb went on.
A hidden risk that likely has nothing whatsoever to do with Colin Kaepernick.
The bigger risk to Nike has nothing to do with Black Lives Matter, U.S. Consumers, or Antifa-like political advocacy. The bigger financial risk to the Nike Corporation has everything to do with geopolitics and a reset of international trade agreements.
Here’s the hidden aspect with research to back it up.  Nike Inc. has hitched its massive corporate existence to a 10-year business plan that is dependent on the continuance of recently negotiated manufacturing contracts.
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During the senate confirmation hearing today the full antics of the Democrat political apparatus were on display.  One of their choreographed and manufactured moments happened when a man named Fred Guttenberg was staged to shake the hand of Judge Kavanaugh during one of the recess breaks.  SEE VIDEO:

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Fred Guttenberg is one of the parents from the February Parkland High School shooting, a Democrat and a gun control proponent.  Judge Brett Kavanaugh, like most of America, had no idea who the guy was who was trying to grab him.  It was an entirely staged event put on by Senator Dianne Feinstein, the Democrat party, and coordinated with prior notification to media to anticipate the moment.
Here’s how it was scripted.
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Nike shares fall Tuesday after the company revealed failed NFL quarterback Colin Kaepernick will be the modern face of the brand.  It will get much worse; much worse.
It is only day #1 of the Nike decision to make Colin Kaepernick, and all of the controversy that surrounds him, the brand image of Nike sporting goods apparel; and today the stock dropped over 3%.
However, the current valuation drop doesn’t really tell the full story; because massive investment/branding moves like this are generally projected to increase share value, not lose it.  The financial loss is actually much more significant, and only beginning.
There is another problem.  Not only is Nike branding themselves based on severe political ideology; and not only is Nike selecting a failed athlete to express that image; and not only has this decision removed well over half of their potential customer base; but Nike has also decided to go much further.  Nike will present an entire line of Colin Kaepernick apparel and products. Essentially an apparel line for the Antifa audience.
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From the first moment the Senate Judiciary Committee hearing began to confirm Supreme Court Nominee Brett Kavanaugh, the insane influence of the far-left political apparatus was obvious.  As screaming protesters responded to the cues of Democrats on the committee the coordination and optics were transparent. Creating chaos and crisis is a typical Alinsky political strategy to advance left-wing causes.
The childish antics, visible rage and unhinged behavior will backfire in a significant manner.  Don’t look away; these crazy ideologues are the people who are trying to win the 2018 election.  Imagine if they ever had political power again.

Unfortunately, when the hecklers in the audience began screaming out of control, it became unsafe for Judge Kavenaugh’s children to remain in the Senate Chamber.  His two young daughters, Margaret (13) and Liza (10), were rushed from the hearing room under armed guard for their safety and protection.  “It was very unpleasant for young children,” said one insider.  More than 22 people have been arrested so far.
This is the modern Democrat party.
Do not look away.  This is their authentic nature.
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Unbelievable. Just unbelievable.  The five extremists of the New Mexico jihadist compound, where a 3-year-old was murdered, are being released from custody pending trial without any bail whatsoever.  They are free on a a mere signature bond; a promise to return for trial.

(Via Daily Caller) A New Mexico state judge ruled Monday that five alleged Muslim extremists accused of training children to conduct school shootings do not have to remain in jail while they await trial for child abuse.
Judge Sarah Backus released the five defendants, Siraj Wahhaj, Hujrah Wahhaj, Subhannah Wahhaj, Jany Leveille, and Lucas Morten, on a $20,000 “signature bond,” according to the Albuquerque Journal. That means that the defendants will not have to pay money unless they violate the conditions of their release.  (read more)

Remember, this is the same DOJ/FBI who cleared the compound and then had to return because the property owner found weapons and ammunition missed by local, state and FBI investigators.  While contemplating their release, let that sketchy aspect sink in.
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Former short-term White House aide Omarosa Manigault Newman is attempting to stir up interest in a new book by delivering audio that she secretly recorded in the White House situation room when she was fired by Chief of Staff John Kelly.  Ms. Manigault released the audio to NBC for use in a Sunday broadcast of Meet the Press with Chuck Todd.
There is a strong possibility Ms. Manigault has committed several violations of federal law with a secret electronic recording within a SCIF (Situation Room); however, any action therein would only further provide fuel for her already discredited self-promotion. The fact Ms. Manigault made the recording speaks to her duplicitous intent and lack of integrity.
Here’s the audio:

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Interestingly, Ms. Manigault and NBC did not release the continued audio portion where WH attorneys outlined the legal and ethical violations that led to her firing; and the legal risk upon her departure.
Here’s the Transcript: GEN. JOHN KELLY: Hi.
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