A California judge is allowing a black entertainment group led by Byron Allen to continue their lawsuit against McDonalds for not spending enough money advertising with the network. The lawsuit alleges that McDonalds does not give enough of their advertising budget to black entertainment, therefore McDonalds is racist.
Byron Allen is suing McDonalds for $10 billion, demanding reparations from the fast-food chain for not spending enough advertising with his company.
There’s gold underneath those arches. On its face this looks like the extortion business model of Al Sharpton dressed up in corporate media suits. It will be interesting to watch how this unfolds.
Sept 20 (Reuters) – McDonald’s Corp has been ordered by a U.S. judge to defend against media entrepreneur Byron Allen’s $10 billion lawsuit accusing the fast-food chain of “racial stereotyping” by not advertising with Black-owned media.
In a decision on Friday, U.S. District Judge Fernando Olguin in Los Angeles said Allen could try to prove that McDonald’s violated federal and California civil rights laws by deeming his networks ineligible for the “vast majority” of its advertising dollars.
Allen accused McDonald’s of relegating his Entertainment Studios Networks Inc and Weather Group LLC, which owns the Weather Channel, to an “African American tier” with a separate ad agency and much smaller ad budget, depriving them of tens of millions of dollars of annual revenue.
While not ruling on the merits, Olguin cited allegations that Entertainment Studios had since its 2009 founding tried repeatedly and unsuccessfully to obtain a contract from McDonald’s, whose “racist” corporate culture harmed Allen.
“Taken together, and construed in the light most favorable to plaintiffs, plaintiffs have alleged sufficient facts to support an inference of intentional discrimination,” Olguin wrote.
In a statement on Tuesday, McDonald’s lawyer Loretta Lynch maintained that the Chicago-based company viewed the lawsuit as “about revenue, not race,” and believed the evidence would show there was no discrimination.
“Plaintiffs’ groundless allegations ignore both McDonald’s legitimate business reasons for not investing more on their channels and the company’s long-standing business relationships with many other diverse-owned partners,” she said. (read more)
If a black media outlet can sue a corporation for not spreading their wealth, what precedent would this set?
Should have picked our own cotton
that’s funny
My parents did
My dad did, alongside his sisters.
Now wait one cotton picking minute!
🤣🤣🤣
BIGGEST mistake our ancestors ever made.
Yes, it was immoral but how long do we have to pay the price for something NONE of us alive today did?
I don’t feel one ounce of guilt and that apparently makes me a “racist” by default.
Oh well.
Well, Byron Allen never picked any cotton, and MacDonalds never owned any slaves…
We did.
So many actually did.
Yep, but the appeal of cheap labor to the wealthy is eternal…the rest of us get the consequences…
should have printed our own money, also.
Absolutely true. Hindsight is 20/20.
Uh did you notice McDonalds attorney is Loretta Lynch? If it’s “the” Loertta Lynch McDonalds has chosen to fight fire with fire.
No no, for Whitey got to Loretta on the tarmac over Hillary…she will sell out if it’s the same person who tried to run our DOJ. Also keep in mind McDonalds hired former press secretary Gibbs…so the corporation is not that smart.
Nice catch–DNC alums know how to get paid off.
I just checked.
It is the “tarmac” Loretta Lynch.
Interesting.
So maybe its more than just a matter?
With Loretta involved, somethings afoot, IMO.
Setting a precedent?
Setting a precedent, siphoning money to another group, of which Loretta prolly gets a cut.
If McD’s doesn’t unequivocally take a position that they will pay nothing to Byron Allen Media, the board of directors needs to fire McD’s entire counsel for malfeasance, and then sue them for acting in bad faith.
I agree. Bottom line, fascism.
It’s a get rich scheme by a number of entities.
Yep. The fix is in and the case will be settled out of court.
McDonald’s is just negotiating how much the shakedown will cost them.
If I was MacD, I would say bring it. Bryon is playing a dangerous game. Mickey D has a LOT more coin than him.
That’s what Ray Croc would do.
Yes Yes it is the very same Loretta Lynch of bama admin. She has been defending Mickey d’s for quite a while on numerous frivolous lawsuits. Our justice system is pathetic.
Affirmative Action is the real systematic racism.
McDonald’s will just blame Putin like everyone else does.
So when I watch the commercials on HULU or Amazon, and 95% feature a black person as a main character, I already understood this to be a defensive maneuver.
I don’t shop with businesses that pander. I am sick to death of it.
Yes I know they all do it but some our so over the top you have to stop giving them your money.
I also do not buy from businesses that pander and grovel.
If they cave to the extortion and lose the money from white, brown and red customers then they will learn a hard lesson.
So much of what corporate America sells is junk.
Junk food, junk entertainment, junk toys, and just junk.
I learned to live without the crap and go for quality years ago which has saved my family a lot of money.
An aside, our local Feed Store in a tiny town far far away from civilization has 1 review on Yelp. The reviewer stated that employees are “homophobic”. I burst out laughing. Were they not wearing a cowboy hat or boots perhaps? No one here gives a crap about Yelp reviews or people’s personal lives – I only saw the review because I was trying to map my way to the store coming from another direction.
No one cared to add more Yelp reviews to balance things out. We live outside the media. No websites or advertising, just word of mouth. I don’t think any cattle, horses, sheep, goats, rabbits, or fowl were hurt during the attempted cancellation of our local Feed Store.
Speaking of defensive, how about all the Starbucks in my SoCal area playing only Spanish music for Hispanic heritage month? Aiding the Invasion?
Maybe white performers shoud sue for not being hired for ads due to race and white men in particular can sue because 98% of commercials make them look stupid. It might be 100% because I don’t watch much TV and thus don’t see commercials so I’ll give them the benefit of the doubt.
Black mafia. A lá Jesse Jackson or Al Sharpton.
Bar3back Insane 0’Bama
$hakedown artists….
Is this one way to get back at McDonald’s for making remarks in the “Wall Street Journal” about Chicago and the violence there?
Opinion: McDonald’s and the Crisis of ChicagoA CEO issues a frank warning about crime and the city’s decline.
The Editorial Board
September 15, 2022 06:41 pm ET
Appeared in the Sep 16, 2022 , print edition as ‘McDonald’s and the Crisis of Chicago’
https://images.wsj.net/im-624474?width=140&height=93
McDonald’s CEO Raises Crime Concerns for Business in ChicagoMcDonald’s CEO Chris Kempczinski said the burger giant faces violent crime, homelessness and drug overdoses in its Chicago restaurants, and called on city and business leaders to help.
Heather Haddon
September 14, 2022 06:52 pm ET
Appeared in the Sep 15, 2022 , print edition as ‘Chicago Crime Worries McDonald’s Executive’
https://images.wsj.net/im-623426?width=140&height=93
Opinion: Chicago—Love It and Leave It?Debating the effect that crime will have on the city’s future.
September 20, 2022 01:04 pm ET
Appeared in the Sep 21, 2022 , print edition as ‘Chicago—Love It and Leave It? Crime and a City’s Future’
https://images.wsj.net/im-626626?width=140&height=93
Opinion: ‘You Called the Police?’ Crazy and Progressive in ChicagoThese are the voters that Mayor Lori Lightfoot and Gov. J.B. Pritzker are courting.
September 19, 2022 03:27 pm ET
Appeared in the Sep 20, 2022 , print edition as ‘‘You Called the Police?’: Crazy and Crazier in Chicago’
List of recent articles in the WSJ re Chicago.
The people who work at MD in Chicago are refusing to go into work there because the violence and crime is at there front doors.
You can’t tell me the Loretta Lynch goes in and out of that place every day.
Of course not as pointed out by Dana Loesch on her podcast a bit ago, these people don’t go get their own food. She sends an expendable young fool…just like Putin does in Russia. Oh, wait, maybe they are now using seniors too.
I won’t comment on the stuff you linked to until after I’ve read it all, but I can tell you that one of my first experiences with McDonald’s in Chicago was going to a restaurant in a shopping area just south of the “Loop” part of the downtown. No seating, just a big empty space. I asked my friend, who lived there, and she said there’s no seating because of all of the crime and vagrants. This was in the 1990’s. It hasn’t gotten any better.
There’s a somewhat famous McDonald’s in an area north of downtown referred to as the “Rock ‘n Roll McDonald’s”, considered the flagship McDonald’s in the Chicago area. The original building was demolished and a huge new one was built, very high tech and lots of seating and menu offerings. It’s one of the highest-revenue McDonald’s in the world. The neighborhood is technically tony, projects aren’t far away but the restaurant used to be quite safe. Not any more.
I just read that a 6 year old boy was sexually assaulted in the bathroom there in late August, and another little boy was sexually assaulted in the same bathroom in 2020. There have been numerous stabbings and shootings. I think many people who travel to Chicago for entertainment and shopping are unaware of how much crime happens there, they think it’s a fun place, they’ve read or heard about it. If they knew the danger they wouldn’t go there, and they sure wouldn’t allow their kids to go to the bathrooms unaccompanied. Mayor Lightfoot and Governor Pritzker don’t care.
Here’s the pedo. He’s from Flint MI.
I believe it got shut down because they were running drugs through the
drive thru window.
Wait, what? Sounds like what Tom Wolfe described in Bonfire of the Vanities — on steroids.
Actually, it sounds like how 0 ‘ Bama’s Democrat Party works every day, in every way…
Wouldn’t a “black media corporation” be racist itself?
Blacks will NEVER receive equality by demanding or attempting blackmail to do so! But now they no longer seem to want equality as much as DOMINANCE! Is that some kind of new math: 13.6% = 78.5?
I’m not sure they ever did.
“A California judge…”
Nuff said.
So a private corporation has to turn its financial decisions, in effect, over to the judicial branch of the government? Am I understanding that correctly?
How is this not fascism through the back door?
Obama appointed judge, go figure.
Byron has an interesting way of extorting businesses. Jesse jackson could learn a thing or three from him.
Didn’t barack O’Butthole do something similar with City , claiming that they discriminated against blacks with their mortgaging ? And City settled, rather than go to court, as they would possibly loose a lot of $$$$$, by the time they proved in court that they did not discriminate . Scam, pure and simple, as SD states.
Judging by obesity rates and the drive thru demographics, McD’s seems to be reaching the black community just fine.
Straight out a Sopranos episode…with the “rapper”.
It’s extortion.
I think he wins.
Cause if you look at the golden arches upside-down its a giant W.
W equals white supremacist.
Man, I could be a judge….
Were your parents married?
ROFL, and boy did I need one of those today!!!!🤣
Not a fan or customer of McDonald’s but extortion of a corporation over absolutely fraudulent racism bs should be the basis for McDonald’s or any other company to counter-sue these racist pigs out of business
I can see how this works. Allen wins. Or McDonald’s shells over the cash and Allen wins. Woke entitlements have merit.
What with criminal behavior as well as employee standards, McDonald’s is a no-go zone and has been since they started targeting blacks through advertising. Hundreds of you tube show their culture, behavior and mores.
My problem was, I prefer ketchup on my fries to human urine.
More often than not, I walk into a MCD see the crew carrying on, jiving behind the counter, the crap all over the floor and turn around and leave. I cant help but believe they have that special burger just waiting for me and it turns my stomach.
Watch McDonalds get sued in a couple months for its advertising practices having illegally racial targeting and being the lead cause in a black obesity crisis.
Ben Crump is probably drooling right now, hoping he can be a part of this.
We no longer have a country. It will end with war or break apart like the USSR, but we have no functioning government or rule of law or shared values, culture, language
It’s becoming more like the utopia the moonbats crave.
A rudderless, flaming garbage barge.
This isn’t a suit. It is blackmail, in every sense of the word.
They’ll probably give it up too.
Loretta Lynch? Whatsa matter? Clintons not hobnobbing with her these days so she’s forced to go out and earn a living?
It is now routine for politicians and high government officials to join major corporations while “out of power.”
Those who play identity politics join the big companies to function as middlemen between the corporation and the racial extortionists. Here in Massachusetts, Deval Patrick jumped from Beacon Hill to the Coca-Cola board for exacty that reason.
SMH – Does any of this really matter any longer? Asking for a friend.
On another note, perhaps McDs knows their ad $$$s are better spent elsewhere and simply, not racist.
Never took my kids to Mickey Dees.. they don’t take thier kid either .. never felt welcome or safe
Go to the head of the class, because you’re NOT! (welcome or safe there).
When certain Blacks can’t make money the old fashioned way … by working hard for it… I guess they’re then entitled to get it via blackmail, extortion, govt fraud, and guilt-tripping.
And the rest of them wonder why some White people have a hard time with “respect”.
Two all beef patties, special sauce, lettuce, cheese, pickles, onions on a sesame seed bun SHAKEDOWN.
you forgot the spit
this is like willie and his hoe
McDonalds has backed off of the woke agenda since the Black 365 thing failed and they trashed the CEO and other executives driving their social agenda.
Now they are coming back to attack.
Ordinary people know that advertisers advertise where they stand to get a higher ROI. So a baby good company isn’t likely to advertise in a race car magazine. Does THAT make them “race-ist” or something?
I think this all stems from that. It takes time to get things into a court room and eventually to the press and I’m sure there was a lot of negotiating before it broke down and went to the courts.
I pray McDonalds sticks to their guns and makes their case that it doesn’t make sense to advertise on their network at the prices they demand.
Who says they must advertise there, period? Will that be another affirmative action quota? Then just stop advertising. Mcdonald’s does not need advertising. They are entrenched in our society.
It also, l would think, has to do with the value received. That’s just capitalism.
Right. That’s what I mean by ROI — return on investment. This has to do either with how much is required to invest and the relative return on that investment. They have very sophisticated methods of tracking how ad campaigns affect sales numbers so they would know.
I’m sorry for McDonald’s, really. But what BLM is failing to see is that here in SoCal, the staff at most McDonald’s are Mexican or Central American. And I don’t see so many blacks in their stores, so it makes sense for McDonald’s to advertise on Univision and Telemundo… besides, BET is a cable only company!
Personally, though, I prefer In’N’Out and their staff is very diverse. Plus their burgers are simply outstanding.
Bottom line, a crooked judge and a crooked cable network.
McDonald’s should counter sue saying the black-only programming is discriminatory. Play the game but better.
Maybe things have change, but when we liv3d in So. Cal. there were orders of magnitude more Mexicans than blacks, so it would only make sense.
In & Out is what McDonals’s use to be only better.
Mickey D’s should be sued for it’s weapons grade food substitutes and the diabetes epidemic among black folks who have been marketed gigantic Sweet Teas for a dollar.
I know a LOT of white people who love southern-style sweet tea. I’m not one of them, but I am reticent to dictate to others what to eat versus what not to eat.
We rightfully complain about increasing loss of personal freedoms in our country…. then we complain about people making personal diet choices that differ from our own. Doesn’t seem consistent…..
That company sells poison.
The problem’s really not the sugar content (your metabolism breaks down starches like buns and fries to sugars, too), it’s that the type of sugar you get in the drinks is high-fructose corn syrup (HFCS is in all the drinks, not just the tea). That stuff is toxic to your body. Try to avoid it wherever you can.
Black folks are responsible for what they eat, just like white folks, who are also overweight.
The American way we all get to play. Sue me I sue you Blues. Shop for the right Judge and let the paper fly.
None of my ancestors were involved in slavery period and any attempt to make me pay will not be tolerated. Enough is enough, society owes you nothing. Sniveling about the unfair complexities of life will never put you on equal ground.
My ancestors were victims of the High land clearances. Can I get some reparations?
Next is when individual citizens are sued in civil court “for not answering the door” when they come a callin’ selling stuff door to door…or when one hangs up as soon as they hear the phone switch to a call center after detecting a voice.
White players should sue the NBA, NFL, and MLB for lack of equality if this goes through, using the same arguments as this guy.
Wow, talk about socialism–government telling private business how to spend money and to whom to target.
What do we know about this judge.
Hey, do you think this judge would entertain telling McDonalds that the money they spend in China is money they could be spending here? (BTW, I am assuming McD is in China, but I don’t actually know that for sure.)
Conditioned by white liberals into a mind numbing level of entitlement. McDonald’s has done more to feed low income families with cheap, lousy food than anyone else in history.
Just learn how to say thank you, Byron and move on brother man.
Calling someone or even a company “Racist” has lost all context with any reasonable THINKING citizen! Similar tricks were tried with Chick -fil-A, they’re still in business! Even if BigMac lost 13.6% of it’s business (which they wouldn’t), why should they even have to respond to this nonsense? I hope they decimate this racist advertising business, would serve them right!
Yep…the LGBQT..xwebrphz 😏 crowd crossed the mommy lie and got their asses handled to them
He had better not tell me that I have to listen to ads with LeBron James selling me shoes.
Racism at its worst in the black community. Slimeballs
McDonald’s cast their lot with BLM.
I hope they lose.
Sounds like blackmail to me. Or is it Blackmail. Ask the AP.
Extortion is the logical step in all facets of the BLM mandate. You raise entitlement babies and you get thugs for adults. Thugs gotta thug and the judge is just another thug in the system. Has to be a high five day out there.
…1 of 3…
Who will you believe, the media or your own lying eyes?
Here is an example of coordinated media lying. I’m talking about all the cutting edge Russian fighters that the Ukrainians have “smoked” during this war.
Here is the first article, dated September 7, 2022 in Defence View:
https://www.defenceview.in/russian-su-35-a-total-failure-reason-why-it-lost-24-su-35s-in-ukraine/
… 24 Su-35s have been lost by the Russians to Ukrainian (NATO) forces…
The photo used in that article were originally presented in an April 4, 2022 article about the downing of an Su-35 by the Ukrainians:
https://theaviationgeekclub.com/photos-show-burning-wreckage-of-russian-air-space-force-sukhoi-su-35-flanker-e-advanced-fighter-shot-down-by-ukrainian-defence-forces/
Please note the authors of these articles claim a military pedigree. Look closely at the photos in theaviationgeekclub article.
The photos show the plane had been placed in a tilled field and then burnt. There are no skid marks or ruts showing how the plane came to rest. Somehow, this plane was shot down and landed without leaving a mark. The closeups of the pictures show footprints in the soil so we know the ground will show tracks. The photos of the burnt plane show what appears to be an intact structure. Both wings are where they should be, along with the tail section. The engine nacelles look to have been intact prior to the fire. The engines appear to be missing.
So we have purported experts writing stories about bogus events. There is more to this.
…2 of 3…
Here are links to more stories (by supposed military experts) building on the narrative that the Russians have lost a number of Su-35s to Ukrainian (NATO) antiaircraft defenses:
https://theaviationist.com/2022/04/03/first-russian-su-35s-flanker-e-confirmed-destroyed-in-ukraine/
https://www.popularmechanics.com/military/aviation/a39653576/ukraine-shot-down-russia-advanced-jet-su-35s-flanker-e/
Please note these experts include the vaunted Popular Mechanics boneheads…
…3 of 3…
Here is a link to Business Insider:
https://www.businessinsider.com/ukraine-war-affecting-reputation-of-russian-su35-fighter-jet-2022-8
Clearly these propaganda spouters have a script that needs to be followed.
After all has been said and done, it appears no one has evidence that a Su-35s has been shot down.
I forgot part 4… Turdeau has to go…
Very astute observations. I concur…..where are the crash skid marks…based on the pic…it just didn’t “fall” straight down from the sky. How do we know:
It would be obliverated. Poof gone…thousands of little pieces. The inertia and force created by a free fall…there would be nothing to take a picture of but scraps of metal….maybe.
This, this plane, was put here and set on fire.
So, can we sue BET for lack of white representation? Lack of anything white?
Damn people, this game is so damn simple….just play it better. Yeah, yeah, it’s a big hill.
Sue black companies for the same thing….the one thing we have going….they have not been forced to have white quotas so anyone one of these “black” owned companies will have a very skewed and discriminatory work force.
In full disclosure, I don’t agree with any of it. But, not my rules, I didn’t make them. I just believe in playing by the same rules.
As their handbook says- make them live by their own rules.
Why does McDonald’s even need to advertise with anyone?
Is there ANYTHING that these leeches deem as unearned entitlements they think they are owed???…….. I mean we already feed those that go to McDonalds anyway………
People are getting very tired of these upities
I am sick of the so called black community and all their enablers.
I live in central New Jersey.
I feel as if I have become more aware of a shift in the overall behavior in the minorities I have come in contact with lately.
I have been asking a few of my closest friends if they are seeing a change in their behavior as of late.
They were surprised that I asked because they thought it was only them noticing.
In essence they all used similar words to describe what they have noticed.
Arrogant, obnoxious inconsiderate and in your face.
I think they are buying into the ridiculous tv commercials of late putting them on a pedestal .
I grew up in a mixed neighborhood, everyone had great relationships
Then we went to high school. I went to a catholic school ant they went to public school.
Over night we drifted apart and never interacted again.
And then the sixties riots happened.
This was a sad situation and one that I had no part in.
These one time friends cut us Caucasian’s out of their lives .
No loss to me . Who needs to know people like that anyway.
I don’t think this is going to end well.
Continuation of the lawfare era.
Aren’t the majority workers at McD’s black?
But, but…McDonald’s had a black CEO, Don Thompson. Sorry McDonald’s – you must be racist. America, you had a black president – for 8 years! America you must be racist.
Hey black people in the US (12% of population), you commit over 50% of all violent crime in the US you must be…? Just a question…