Finding solid information, accurate data, to update the perspective of the ongoing boycott of Bud Light products is a little challenging. You would think the data would be easily found; alas, in this era of hyper partisanship, data that would reflect the truth of the situation is less visible. Go figure.
That said, this market share report from Union does give us a little more perspective on the outcome. According to the market share report, the decline in Bud Light sales overall is 34.2% over the past six months. Interestingly, some regions have much larger declines than others. For California, “Union reported only minor changes in market dominance in the state. Bud Light’s sales share in California slid by 0.8 points to 6.6%, while Miller Lite’s sales share increased by 1.7 points to 12%.”
(Via MSM) – The hospitality consumption data platform Union reported a significant decline in Bud Light’s sales share in the Carolinas. From April through June 30, the brand’s sales share dropped by 6.9 points, falling from 19.4% to 12.5%. This decline has been attributed to the fallout from Bud Light’s partnership with Dylan Mulvaney, which sparked controversy and calls for a boycott.
[…] Local bar owners in the Carolinas have also reported a significant impact on Bud Light’s sales. For instance, Chris Dimattia, the owner of Recovery Room Tavern in Charleston, SC, mentioned that he used to sell 10 cases of Bud Light each week, but now only sells one to three cases of the boycott brew, resulting in a 70% to 90% drop in sales. At Blind Tiger Pub, another Charleston bar, Bud Light sales are described as “almost non-existent” by general manager Clayton Dukes. Dukes expressed his concern that the boycott may persist for an extended period, prompting him to replace Bud Light draft with Michelob Ultra due to the low sales.
The negative impact on Bud Light’s sales was not limited to the Carolinas. In New York and New Jersey, the brand also lost ground to its rival, Miller Lite. The combined sales share of Bud Light in these states fell by 5.1 points, while Miller Lite’s sales share increased by about two points.
Similarly, in Texas, where Bud Light faced significant challenges after the controversy, Miller Lite now holds a commanding 12% sales share, more than double that of Bud Light’s 5.6% share. Surprisingly, the boycott’s impact on Bud Light sales was negligible in California, where Mulvaney hails from. Union reported only minor changes in market dominance in the state. Bud Light’s sales share in California slid by 0.8 points to 6.6%, while Miller Lite’s sales share increased by 1.7 points to 12%.
[…] Bud Light’s significant sales slide by 34.2% over the past six months has put the brand in a challenging position. The fallout from Mulvaney’s controversial posts and the subsequent partnership has evidently had a negative impact on the brand’s sales and reputation. (full article)
It would be interesting to map out the percentage change in Budweiser market share and overlay with a comparative map of regional political affiliation.
Regardless of the company ability to overcome the challenge, a total decline in sales of 34.2% over the six-month period would indicate the brand will not soon recover position. Going woke has consequences.
Tough sheet. Bud could go totally out of business & most consumers wouldn’t care
Actually Bud Light a brand of beer from Anheuser Busch . Some of Anheuser Busch ‘s other beers are down a little but it has not effected the overall volume of sales that much. It has hurt their stock price a lot to the tune of 20 billion. But…in the end the stock price will recover they will probably retire the Bud Light brand and it will disappear. They will probably replace it with a new light beer and spend hundreds of millions to promote. This was a expensive lesson for the company. You think they learned anything? So many of the people at the top of these companies are ideologs who look at the woke fight like a religion.
Some years ago Target started allowing men into women’s and girls spaces. We left Target over that and so did a lot of others, but people soon forget and want their stuff. Target lost over $20 billion and decided to pull back on some improvements they were going to do in some stores. But people soon forget and want their stuff. I would expect these woke companies to recover some time down the line just like Target recovered from their first woke policies of letting men into women’s and girls spaces because people soon forget and want their stuff.
And yet Target’s stock price went from $261 per share in mid-2021 to currently $134.
So much for fiduciary duty to shareholders!
Obviously, the CEO and BOD don’t care about the share price or the shareholders. ESG and DEI are the most important agenda for them.
Who knew The Hunger Games movies were going to be a roadmap of the “elite.”
ALL garbage that comes from UnHolywood is not just garbage made from someone’s imagination.
There is truth and roadmaps from past and present garbage they put out.
I don’t care about shareholders either. If they don’t like the stock they can sell it.
Stock prices benefit execs, not the employees or the nation in general.
Do what’s right. Earn a moral profit. Keep the good of your home country in mind. The rest takes care of itself.
🎯
Exactly
“Fiduciary duty” is the problem.
“Maximizing Shareholder Value” = Outsorcing/Offshoring jobs and production.
Henry Ford producing a product his employees could afford may be apocryphal but it is EXACTLY the mindset our country needs.
Cheap Chinese/Mexican Junk is of no value to a man without a job [because it hit sent out of the country].
Fiduciary duty does not mean outsourcing/offshoring.
That result was done with lobbied trade deals (NAFTA, TPP, etc) that allowed tax breaks and subsidies to move jobs overseas.
Isn’t that anssum of yours exactly what Trump reversed while in office? Doh!
True fiduciary duty lies in not only making a profit but maintaining the long term overall health and well-being of your enterprise, which means valuing quality, employees and customers so that it is profitable for all long term.
The Ford analogy is actually a good representation.
As to shareholders, you impress me as not being one, or not very good at it if you are.
You callously disregard shareholders, many if not most are ‘retail’ investors who studiously (if done proper) analyze where to put their savings to help that firm and expect a return on their investment.
Imagine buying government bonds with all your savings and the government defaulted on all of it; or CDs at a bank and there was no FDIC backstopping it. Would you give a damn then?
You just blow off those private small investors’ undeserved losses as “just sell it.” Tell that to all those Yellow Trucking employees who just lost their promised pensions, or those whose IRA retirement funds go drastically down affecting their ability to survive retirement with these politically motivated marketing schemes. Some losing all and going on government benefits your tax money pays for.
The thing with benefitting execs is a relatively new (3 decade) phenomenon that legislation allowed to occur (think bribe/lobbying). It was not always that way.
That is not the fault of due diligence or fiduciary duty. Those concepts have been undermined by changed laws allowing greedy unethical executives to take advantage of.
How do I know this? Maybe because I was a business major, am a business person and small retail investor.
Quite frankly, your response was short sighted and asinine.
Precisely.
Thank you.
What you are is someone who likes to lecture – or ‘school’ others. Again, there is a small group on this site that assume the role of arbiters. It is very condescending and annoying. People have the right to express themselves without this small committee that feels they must adjudicate others’ remarks on a whim.
It is puerile and obnoxious.
Cut it out!
That could be said for his comments also, right?
Whim, huh? I commented and he slams my opinion but that’s okay?
Education for all with facts instead of emotional nonsense is lecture or ‘school’ others?
I assume you would like others to be misled by nonsense, then?
Got it. ✅
I frequently agree with your comments. Sometimes I don’t.
Unless someone is overbearing and offensive – I don’t mind when others counter my remarks with an opposing view.
Sometimes I perceive that it becomes a personal affront when someone disagrees with you. Examples:
1.. “Doh!”
2. “…your response was short sighted and asinine!”
(You obviously are not a shareholder…)
3.”or not very good at it if
you were.”
*Are you attempting to persuade or obliterate?
1. Fair point. I probably should have left that out.
2. No apologies. It was exactly that in my view and quite frankly, I thought that was being professionally polite about it. His implication was callous towards anyone taking losses due to Target’s management decisions. I assure that what went thru my mind was much worse and would have definitely been out of line.
3. Iffy. To me, it was apparent that he did not know what he was talking about, AND maybe I was one of those affected shareholders at one time that he said “I don’t care about shareholders either. If they don’t ‘like’ the stock, they can sell it.”
That’s just a little flippant to me personally and quite ambivalent.
And it could have misled others understanding of how those matters work.
The implication to me is he didn’t care or could care less if anybody’s financial position was diminished by politically motivated management, including mine and anyone else here.
I know that I wouldn’t wish anyone to take a loss on something they invested their hard earned money in.
I don’t invest because I ‘like’ the stock. I invest to make a profit, so I have a decent and sustainable retirement. I live very modestly and am not greedy but would like to be comfortably secure.
If you care to see how I further view investing, see my response below to Dutch intended to help everyone here who has a conscience of how their investment funds are used and yet hopefully still be profitable.
I don’t have a pension or any other defined benefits as some here do coming my way. I survive by my own hard work and wits while trying to stay moral and ethical about it.
His replies to my comments were insulting to me both academically and personally on a financial level ie “I don’t care if you or anyone else takes losses.” That is callous disregard in my view.
I understand. I think he was just being adamant about lambasting the corporation. In the process he made his stockholder snipe. BK — you do offer sound advice. Just don’t drown that out with barbs. It deflects from YOUR message.
Ignore it. When you get in bulldozer mode it makes me push my “off” button. Be strong, just don’t flatten! ✌️
Fair enough. I’ll work on it.
It’s not the first time I’ve been accused of being ‘passionate’ or ‘candid to a fault.’
Dear Lorrie,
This is a site where people comment based on research and logical analysis to back up their opinions and observations for the community to become informed and to grow multi dimensionally. If someone puts forth an argument that is not well reasoned, they stand to be corrected. This site is about getting closer to the truth. We adhere to principals of truth seeking. It is not shameful to have clarification, for we do not put our comments out maliciously.
That may well be the case. However, I think individuals can disagree without the condescension.
If it is a discussion, I believe people are more receptive to persuasion rather than sarcasm.
I was told by “Black” Knight that I thought I was smarter than everyone else for reasons unknown. I think that is called projection.
I understand your position, Lorrie, but there is something distinctly annoying to take the time to not simply express an opinion, but to compose a substantial offering that provides understanding, then have someone come along and dismiss your observations without substantiation in an apparent effort simply to diminish all another said relying only upon specious nonsense.
Some times that’s another’s opinion, sometimes it’s simple emoting, sometimes it’s malicious intent, sometimes it’s a profound misunderstanding, sometimes it’s a shallow p0int of view, mostly I suspect it’s simply carelessly tossing something out with little thought or even purpose, possibly because they want to throw something, anything, out there, yet can only do so by nibbling at another’s contribution rather than offering a response that makes sense and flows as a conversation would, rather than a putdown contest in a school lunch room ; quite often such come across as a rude senseless diminuation of one’s contribution and it indeed rankles.
I know also that some regard the effort to compose worthy thoughts in a manner worthy of such a well written and purposeful blog as CTH irritate some folks for some reason, and they take umbrage in silly ways that do not elevate the conversation.
I agree we should be kind here, sometimes it’s not easy to do so, and sometimes, especially when it appears one is dealing with maliciousness intended to diminish our fact finding and gaining of understanding, it seems being blunt might be the more appropriate path.
Maquis, I don’t care if everyone is touchy-feely. This isn’t a Mindfulness Massage Group. I just think some folks get a little full of themselves when they could easily ignore and not pounce.
Extinguish the inane remarks by not illuminating them.
UNLESS: (Spoiler Alert: qualifier up ahead…)
If someone is blatantly rude then call them out on it.
However, I will say it again. There are all kinds of folks who post. Some are not articulate. Some seem to have hoisted a few Bud Lites (that’s a joke) before they began typing. There is, in my opinion, a group here who enjoy lecturing and, also calling people out.
If I like the comment — I read it. If I can learn something from the information posted – I process it. If I don’t I just keep scrolling along.
I get it, most times that’s how I roll, but sometimes it seems appropriate to take exception to careless comments, more so when ill intent seems involved.
We’ve most of us here given up on commenting at other places because they are all too often blizzards of inanities talking past each other accomplishing nothing, and I can say it does concern me to see that happening here, it dilutes the effectiveness of our conversations, I don’t want CTH to ever become a place where so much scrolling past is required that omitting the comments altogether becomes a temptation.
👍
Oh, I see, Black Knight is reasoned and I am not. Why is the name Black Knight and not White Knight….curious minds want to know.
You are right. Black Knight or should I say Night is very judgemental and nasty. I am glad to see someone else who agrees with me. Thank you.
Setting aside the rest, the Yellow Trucking issue is plain as day a Union Graft issue. Where are the union manager’s pensions held? Why is it always the company taking the public blame for a pension collapse or other issue when there is an entire industry (Union) raking a huge percentage off the top?
I don’t know what went on at the company, but if union employees were not protected then the fault lies with the UNION.
I agree. I probably could have worded that portion better.
I was hoping to make implication of fiduciary duty to make sure those funds were secured regardless of what happened to Yellow as an entity.
I think you are correct on the Union graft, appears to be criminal. Who knows? Probably was diverted to the DNC for all we know.
Bless your heart.
always curious to me. No shareholder class action suit after a company driven $20 billion loss?
Not everyone forgot or forgave them. I haven’t set foot in a Target since 2000 when they refused to let our Vets set up a table outside for Memorial Day poppies donations. And I never will shop with them again, in store or online.
Still boycotting g target. Go Woke Go broke
Every Target store I have been in seems off to me. The layout or something.
And then there are those of us who never went back & never will.
Not even if they’re 1/2 away & not even during the pandemic.
I have 4 granddaughters between 4-18 & I’ll never spends penny at target.
Our local Target never adopted the deviant restroom policy. They obviously know their local customer base: Had they started allowing that perverted tranny restroom garbage they would have been closing their doors within a few months if not sooner, or having to rebuild a burned-down building. Fortunately the local manager knows how NOT to insult and inflame his customers. IDK how he can defy corporate policy but he did and still does.
You’re absolutely right, and if you check who owns the majority of their stock…ahem…it’s BlackRock, Vanguard and State Street, same for all the other boycotted companies because of their tranny wokeness. All the stocks are the same. Even Cracker Barrel’s stock,who had rainbow colored rockers on their porches for “PRIDE” month, is owned by the same three. Nothing new here folks, move along.
So, HOW do we “boycott” Blackrock, Statestreet and Vanguard, THATS who our real target should be.
They are using “our own $ against us” because if I understand correctly, the billions or 100’d of billions they are wielding like a club, are RETIREMENT accounts.
So, the (respectfully) idiot that walks by target, and Bud Light and Nike, while keeping their retirement account with one of “the Big three” is cutting his/her nose off to spite their face.
And I doubt seriously, without a LOT more effort and “waking up” that WE are going to get enough people to move their retirement $ away from these barstuds.
Bingo!
Why? All the madness emanates from their masters in Blackrock, State Street, Vanguard and add in Berkshire-Hathaway as not to be excoriated by any literalist looking in and the next question who owns them?
The land of holey cheese.
People had best wake up or they’ll be standing there with their _____ in their hand.
Am glad you added in BH. There’s a lot more suspicious stuff with Buffet than meets the eye.
The way to hit Blackrock, State Street, and Vanguard is to require them to have the people who own the accounts vote the shares in the companies their accounts hold, and bar Blackrock and similar firms from voting any shares held for someone else. If they couldn’t vote on boards of directors and shareholder proposals, corporations wouldn’t be pushing the woke garbage. People may be able to vote on companies in their accounts if they request to do so, not sure, but if so, hardly anyone does and instead does the default option of letting the custodian vote the shares. The default should be the account owners voting the shares and if they don’t, no one does. Giant financial firms would no longer be able to influence corporations to the degree they do now.
Perhaps everyone who has 401K money in these entities could roll say, maybe $100k – $200k to IRA cd’s at 5% at local credit unions. If enough people started doing that it might get their attention. I believe those credit union accounts would be FDIC insured up to $250k.
I have friends and neighbors who did just that last year in order to lower exposure to market conditions. Preservation of capital.
That is a great idea, if you can trust that the IRA you choose is not involved with Blackrock, etc.
Rita
With personal IRAs you can decide exactly what stocks, ETFs and bonds you want to buy. Almost limitless opportunities.
However, most 401k plan administrators restrict your investment options to funds they offer. At my company, it was only about 30 or so mutual funds and ETFs. Most of those has exposure to the three Dutch is referencing.
Hope this helps.
Dutch
I can only speak for myself. I sold out of all ETFs and linked companies that I was aware to where these firms held positions and redirected to other companies.
Even before this became a theme, I sold off Coca Cola (a long term position for me) as soon as I realized they were using slave labor in China.
I may still have investments in something with links, but not to my knowledge. Should that manifest, I will liquidate.
However, for a lot of viewers here, particularly those in early to mid working years, as well as those who may be ‘upside down’ currently on private investment portfolios that the hand of these firms are in the cookie jar, it is hard for them.
Those ‘upside down’ are facing losses if they sell. Depending on the severity of the losses and their moral convictions, it is difficult. My suggestion would be: it is a small loss, break even, or any gain – SELL and redirect your funds.
For those in that working class I mentioned, they will need to study the funds offered by their 401k administrators and analyze carefully which offered funds are controlled by these firms you mentioned or are involved at all. They are facing tough choices because the majority of 401k funds offered have the dirty fingers of those rat bastards in them.
Fortunately, I was at an age where I liquidated the holdings and transferred tax free into private IRAs and Roth IRAs and manage them myself now. I’m doing ok.
The loss for me is no more matching funds that came with our 401k program. I’ll get over it. At least my conscience is clear about it.
I hope this comment can help someone, somewhere, somehow out in Treeper land.
Wow you are so smart.
Thank you.
What are you doing?
I believe those three were said to be husbanding, poorly, assets in the Trillions.
I guess you mean like Target’s almost 50% slide in stock price over 2 years.
Or, our government warned them that bad things, very bad things, would happen if they didn’t sing the “Transister Sister” song.
Let them. It’s a divorce
Wokism is now the religion of America’s rich.
They are seeking a GOP Presidential candidate who can sell this – impossible.
I predict the Democrats will have to nominate a black or woman or gay, because they must. Another white man is untenable.
Most consumers would be thrilled!
Real men live in Texas😎
There are a lot of Real Men in rural Minnesota… and I love everyone of them.😁
Hey, I resent that comment. Some of us are in Florida. LOL 🏝️ 🏖️😎
😁
Texas is purple
They should then change the name of the beer to California Trans.
ROFLOL!!!
Bud Flight! Has a nice ring to it.
My dad and brother went to Yuengling and said it was a better taste and they have no intention to go back to Anheuser Busch beers.
my dad is the cheapest person on the face of the earth. And for him to spent the extra money for Yuengling is mind blowing for me.
The extra money spent on Yuengling is WORTH IT!
It’s not that much higher at all……In fact it’s 21.99 in a certain state per case
Ab got into tbt 30 pack case game where they really inflate the prices I’d say over 6-7 bucks the past 5 yrs
Yuengling is our beer and we love it!
I got to try Yuengling at an Independence Day gathering. Tastes like Bud Light with some bite. Good stuff! Not for sale in VT as of yet.
I’m from Pennsylvania, Don’t you dare talk bad about yuengling, comparing it to Bud light palee eeeeeeeeeeeezzzzzzz.,lol
Maybe the Fligbt. But that’s like Mich Ultra
Light lager still has a great taste and 99 cals
On no planet does Yuengling even have a taste similar to Bud lite.
MA has it now I believe. So make a beer run
Hersheys porter is outstanding.
Hersheys chocolate company??
I won’t support Hersheys anymore … they fired over a thousand workers who refused to get the coronavirus “vaccine”.
I heard Yuengling is supporting alpha bet soup junk?
No they are not
Yuengling is the best beer for the money (not counting a limited number of craft beers) by far. Try it on draft sometime in a neighborhood tavern…you will be blown away by how good it is.
Pinot Grigio.
There I took care of the problem. 🥴
THAT was funny Lorrie! 😂
☺️
Can’t find that brand on the West Coast. Washingtonians: try Diamond Knot Blonde Ale. Local brewery (Mukilteo), great stuff. Actually, so good that if someone finds out this is another woke company, not sure I want to know:)
Aatta Boy Chief
The beer of queers!
queer beer, tranny fluid, the memes write themselves.
But it’s SO MUCH FUN!!! ROFLOL!!! Idiots!
“Union reported only minor changes in market dominance in the state. Bud Light’s sales share in California slid by 0.8 points to 6.6%, while Miller Lite’s sales share increased by 1.7 points to 12%.”
How is 6.6% or even 7.4% market share considered “market dominance?”
I guess only in the world of left-wing media putting a positive spin on absolutely anything destroying morality and decency.
Californication….Zero surprise……
Somebody needs to go onto Spanish language AM radio in California and start talking about the Bud Light tranny fiasco as if everybody is already aware. Get the men to go “Que? No.”
Seriously, is there any real awareness amongst the non-English speaking hispanics?
The Latino’s I know drink Corona or Dos Equis
About a month into this TrannyBudLite drama, I saw a non-English speaker in the neighborhood take a case of Bud Lite from his vehicle and into the house. I doubt that if he know about the Dylan Mulvaney tranny craziness. Otherwise, he either would not have purchased Bud Lite or he would not have allowed himself to be seen with it.
But you are right. There definitely is less floor space designated for Bud Lite versus Corona or Dos Equis at the Mexican grocery store.
Good idea!!!
Corona is marketed by Anhueser Busch. We have boycotted all Busch brands. Yuengling is our beer of choice these days.
For companies who choose the “woke” road to travel down, we are done with them. No apologies will change our minds. We vote with our dollars.
Give California back to Mexico. See how long they put up with their woke BS.
Kkkalifornia should be expelled from the union as a traitor state and then we should reabsorb the rural areas as New California.
I would hope that such foolish posts would be out from this forum… I mean, it is an INTELLIGENT forum.
How about if we gave Texas back to Mexico first, huh?
Hopefully sundance can issue some rules on posts like these.
If you are that blind to what is going on in CA, it is Mexico now. What Craig said is good by me and there will never be any action taken for offending your delicate sensibilities.
You guys have absolutely no clue about California. None what so ever.
Why don’t you take your ignorant comments to some other site so we can continue with intelligent discussions?
Some of the people here believe California is LA and SF. This is a huge agricultural state. Lots of diverse towns and cities. Beverly Hills has a very vocal group that support Trump. I have been to Trump events with them.
Alta California is a group that is attempting to separate (in terms of voting) from the Bay Area and LA. I haven’t fully researched this yet for personal (hospice for Mom) and professional reasons.
Voting here is a joke. Yet still I vote!
There are states like Georgia (Kemp) and Virginia that break my heart. I have lived in both.
Even the South is not what it once was.
My mom’s family — multiple generations — are from Virginia. We need to avoid factionalized rhetoric.
It will take all of us to work together. 🇺🇲♥️🥂
It pretty much has been given back to Mexico. Half of the are residing here.
No. That’s what the Reconquista commies want.
I don’t care if they lost one customer out of a hundred or 34 out of a hundred.
I don’t think a company likes to loose one dedicated customer due to stupid mistake. Loyalty is your best customer to have.
It’s a lousy beer to begin with.
Hundreds of other choices.
Problem is based on pricing. Cheap beer.
If it still has alcohol, dumbasses will still buy it because it’s cheap….swill.
Just a observation. Last Thursday at my Dollar General Marketplace in SWFL they must have had beer on sale, or, they were pushing the inventory to clear it out. It didn’t actually look like it was a sale price apart from normal. As these places do, there was a pallet of beer stacked in the aisles where they normally have the 18 count packs soft drink boxes, like Pepsi and Coke et al.
Bud Light wasn’t one of the brands stacked up on the pallet because I specifically checked that out.
Now, here’s the deal with Dollar Generals–I didn’t know this until it came up with a manager at another store a couple of months ago. The store managers DON’T put in inventory replacement orders from the mothership. From what the dude said CORPORATE sends the stuff to the stores sometimes out of the blue. I guess they watch the check out receipts at the mothership, but I didn’t question him about that. So, if the mothership isn’t sending the brand that’s meaningful for a lot of other local franchises.
I had a similar conversation with a Smiths store manager, about a product of cereal, months ago.
They carried the BRAND I wanted, but not the product, so I asked him if he could order some for me.
He said “I the ‘old days’, sure no problem. But now, we store managers have -0- say in products, its all decided by AI, some computer somewhere decides what priducts we stock, and what we don’t, and I have no say in the matter!”
That sucks!
Exactly, dutchman. I have gone to the managers in a couple of supermarkets over the past several years to ask why “such and such” a brand was no longer on the shelf. I had also requested that they put in an order for me. They all made it perfectly clear that they had no say in the decisions to carry or no longer carry any products.
Very sad. Nothing is local anymore.
Of course California (the land of fruits and nuts) would embrace Bud Light.
Pinot Grigio 🥂
Chardonnay
🍷
You forgot the flakes….granola state.
This is something that can easily have been fixed 5 months and three weeks ago. But it wasn’t. So the question is not why they went woke in the first place but why are they still remaining awake?
By no means scientific, at least here in SoCal – Orange County, the Bud Light is still sitting there – fully stocked and apparently untouched when most of the other brands are showing being purchased due to lower stock levels.
Good!
California sales declines were lower because of the large population of Mexicans and Central Americans who buy Bud Light because it’s cheap, and besides, these people don’t pay attention to the Bud Light gender nonsense. Also, CA has San Francisco and West Hollywood.
The fact is that they are still selling a lot of Bud Light. Yes, significantly less than before, but a lot of people are still drinking it. And that’s what blows my mind.
In my state as we’re at the golf course there are more bud light cans than any other can in the trash. This is Mormon country, but they must have their heads somewhere else and don’t pay attention to what’s going on around them or don’t care. I couldn’t care less if all beer companies go bankrupt because I don’t drink it anyway.
?? Mormon religion doesn’t permit alcohol or even caffeine to my knowledge. Maybe they make an exception for budlite?
It wouldn’t be too surprising to me, being the religion of romney and flake already makes it pretty suspect.
Never heard if you going fishing with a Mormon, You need to take two . If you take one he’ll drink all your beer.
I find it very hard to believe that people who pay $$$$ to play golf actually drink such cheap (quality as well as cost) beer. Especially in Utah, where Mormons dominate and do not condone the imbibing of alcoholic beverages.
There should not be any, a little contradicting below
” there are more Bud light cans than any other can in the trash. This is Mormon country
I’m in N Cali. They can’t give Bud Light away at stores in this area. Maybe the Feds are buying it up in California to manipulate news headlines.
Even people that avoid politics & that don’t even understand what “woke” means seem to get the gist of protecting children from having this craziness shoved down their throats.
I’ve seen stacks of Bud Lite sitting there in SoCal — not being sold.
Yeah, that part about regional sales.
If California is the largest or second largest state and has had little impact statewide and overall sales are down roughly 34% nationally, then just how bad is the downturn overall elsewhere if California’s sales numbers are excluded?
I’m guessing real, real bad, like 40% + or •.
No offense to our valued CA Treepers but in the Deep South, we’ve been referring to California as the ‘Land of fruits and nuts’ for a long time.
Born & Raised in California and yes what you said is truth. Those that are conservative & sane, keep it on the down low. Most people in California are so used to crazy that it is considered normal. I kept thinking that it could be saved but at age 53, I had to admit it could not. I could save my family though and now I live in the south. Keep the south the south. Don’t change a thing (but the humidity).
We’re trying but there has been a lot of Northern liberal influence migrate here since the mid-90s.
Big boost came with the 1996 Atlanta Olympics.
NC, GA, FL been hit real bad. Hearing it started in TN and TX during and after COVID.
VA been getting hit ever since the expansion of DC. It’s practically gone and was the pearl for 2-3 centuries.
Mj, my husband and I are second generation Californians who left the state 13 years and haven’t looked back. We, too, now live in the South and love it! And yes, Keep the South the South. Red State, Red County, Red City, YES
Fine… so we’ll refer to you guys as “pot bellied rednecks”.
Is that what you want?
Don’t you realized you are being played by the “divide and conquer” Progressives.
These kinds of posts are stupid… they are rampant in Breitbart nowadays, I’d hope this site would not be overrun with such moronic comments that really add NO value whatsoever.
Heck, let’s give Texas back to Mexico then. I’m sure they’ll turn El Alamo to a nice taqueria.
Well I am. I ain’t being by played by nobody and never have been.
We have a lot of conservatives from other places including the North. But there is also a large element that is leftist and liberal and it has skewed political statistics since those migrations began.
VA is overall left now. GA is about 50/50 where 2-3 decades that would have been a joke. The majority of the left is in Atlanta area where the overwhelming majority of transplant’s relocated.
FL has pockets going left fast – almost all are North or Far West.
I grew up in 1 state and live in the other. I know what I see. Do you?
You shouldn’t assume ‘we’s stupid pot bellied rednecks’ assume ourselves that everyone from another area are all the same as you seem to think, or that are eyes just lie to us.
BTW, true Southerners don’t get our feelings butt hurt about being called rednecks or crackers, for that matter.
Some take pride in it and are amused when others think they’re insulting us.
Who are the smart ones now?
😄
BTW, if you think we are morons, you can always leave this site.
And Treepers don’t give a damn about Breitbart.
BYE!
Ah…. so it seems like you guys live in glass houses.
Maybe you should follow your own advice below, and change your handle to “PITA”
“I’d hope this site would not be overrun with such moronic comments that really add NO value whatsoever.”
I went to a local music evening event in rural America yesterday. They did not carry any Bud products. It was fun to notice. In the past it would have been a choice.
Tranheuser Busch cannot sustain 34% losses. Football season is coming.
And they ARE down in CA. I suspect something similar is s true in states like Colorado where we have more tap rooms than deli’s. We have had other better options for years.
I was just in an old western bar in the Big Horn Mtns of Wyoming. There was a grizzled cowboy sitting at the bar eating a slice of stawberry-rhubarb pie with a can of Bud Lite. Found out he was a farrier, who we needed at the time, so I didn’t get a chance to ask about his drink choice (esp. with pie!).
First, eww on the Rhubarb pie…mom used to make it
Second, who in their right mind drinks any beer while eating fruit pie! 😂
A drunk!
✅😂
Lol. I was in the Army with a girl who ate Dutch chocolate ice cream with her Lone Star.
Yes, ewww on the rhubarb pie!
Rhubarb custard pie is the bomb.
I’ve heard that and rhubarb strawberry pie too but never had any.
Sounds yummy 😋
I like that too.
Worst of the whole thing is that A- B is involved with so many other breweries that we need a lot of time to research who owns what. So go to the local brewery and see what they have to offer 😎
Unfortunately aren’t all companies controlled by the hedge fund managers like Blackrock and Vanguard anyway? I think this is why AB bud lite doesn’t openly gripe about loosing all this money because Blackrock and Vanguard have threatened them. Just my opinion.
The big ones for sure but my 2 local guys Skookum and In the Shadows are completely independent of big $$
https://en.wikipedia.org/wiki/AB_InBev_brands
Oh well…land of ‘fruits, nuts, and bud lite’.
“Cal. is Granolaville; if it ain’t fruits or flakes, its nuts!”
Sounds like Bud Light really popped its top when it signed on with Mulvaney.
I’d also like to know the decline across age cohorts.
Beer brands chase young drinkers. If the decline is steep among older drinkers then frankly AHB doesn’t care that much. If the decline is steep across the board then AHB does care because that hurts long-term (decades) sales. Young people who choose not to drink BL now will not be drinking BL 20 and 30 years from now.
The advertisers thinking is persons aged 18-34 habits are formed and seldom changed later in life once established.. After age 34 advertisers really do not cater to the established mature and settled individual because you are already “stuck in your habits” as they say. I worked in television advertisjng and age 18 to 34 is their target. That is it.
Exactly. Once you hit 35 (probably a better age to be termed an “adult”) nobody in marketing cares you think anymore :P. Sad truth. And when you are 2 or 3 decades beyond 35 they wish you would just die. No wonder President Trump hit such a chord with the silent forgotten majority.
Depends on what they’re selling. Lincoln and Mercedes have a lot of grey hair in those ads
Ok, they wish you would just die unless you want to throw away all your money and your kids inheritance on Lincolns and Mercedeses 🤪
Local Walmart is now dropping pallets of BLite in the middle of random isle’s almost blocking them entirely. Need a new bra? Squeeze between the pallets. Kid wants a new bike? Sorry kid no test rides or you’ll run into a pallet of queerbeer.You say your going to the garden center? Not without maneuvering over a pallet of snake pee. They’re getting desperate folks.
😂😂
Did the same here, right up front near the entrance, LOL.
Thankfully our Walmart sells no beer at all.
when i used to drink i never drank butt light unless someone offered it. Crap beer, even if you’re desperate.
I like ales, strong ales, so I have always thought that any kind of “bud” is just a colored seltzer without the latter’s natural taste.
Same here, especially after living 6 years in Germany.
When I have a beer now, which is rarely, I like Shiner’s Bock or Guinness.
From AB marketing: “Budweiser has stayed true to the original recipe since it was first introduced, and rice is a prized ingredient in both the Budweiser and Bud Light recipes.”
.
Drank it decades ago in college at keg parties but not since.
There’s a very disappointing juxtaposition between the whole US and just the state of California here.
Bud Light sales are down 34% nationwide.
Bud Light sales are down about 11% in California. That’s what happens when you compare a 0.8-point drop from 7.4 points.
Why didn’t the author just come out and flippin’ say that?
Conceding that CA’s smaller drop than the rest of the nation (which is about 37% if CA is excluded) is disappointing and perhaps even a telltale sign that the state is beyond redemption — Before the Bud Light fiasco started an 11% drop would certainly have been considered more than a “minimal disruption.” Because it is.
Tell the drivers and salespeople and distributors making 11% less in revenues and commissions that it’s only “minimally disruptive.” Good luck.
Exactly. The article was misleading in that respect. Bud Light already had a relatively low brand share in California. A .8 drop from its already low level is much more significant than a .8 drop in the other states mentioned where it had a higher brand share. An 11% overall sales drop in CA is quite significant, not negligible.
“Exactly. The article was misleading in that respect. Bud Light already had a relatively low brand share in California.”
I noticed that as well. BL’s California market share was already in single digits, whereas Texas’ share dropped from double to single. Yet in both states Miller is stated to hold a 12% market share with Bud’s share being 6.6% and 5.6% respectively. So in actuality the market shares do not appear be that different.
Even so, an 11% drop in California is less than a third of the national average, so California’s market share did in fact drop significantly less relative to other states. Therefore the premise of sundance’s observation appears to be sound.
This kind of data shows another reason why the governor of California would not make a good president. He has no understanding of the US because he has no experience with ordinary people.
He is an idiot. Rigged elections have dire consequences. I will never believe he fairly survived the recall election. He is unpopular.
Auntie Nancy is related by marriage — but he may as well have her DNA. They are two screwball peas in a pod. Dumb and Dumber!
Like Trudeau, he is a total hypocrite. Wined and dined sans masks at posh events during the height of the lockdowns. He is a poster boy for “Votes Don’t Count!”
“I don’t need you to get elected. I need you after I’m elected.”
—-The WH potted plant
Play stupid games, win stupid prizes!!!
Going woke has consequences.
But not NEARLY enough. When I see woke judges, woke FBI, CIA, NSA and associated Deep State apparatchiks, woke CEOs, woke politicians and woke professors and college administrators swinging from ropes en mass, THEN I will consider woke to have consequences.
A fantasy I share, M-C, but with reservations,…if it gets to that point, is it making the necesary repairs, or an indication that things are beyond repair?
If its mob rule, like the French with the guiotines, its NOT establishing control its a total loss of control.
Ditto with a CW; if it gets to that, those who wish to destroy America will have succeeded,..
I read something the other day–I can’t find it–but I totally agreed with the analysis. Basically, the writer feels the likelihood of CW is low, but the likelihood of de facto division (informal secession) is all but a given.
The writer opined that the Northeast and far West would go blue (communist), and the Mid-West and South would–to varying degrees–stay true to Constitutional principles. He likened it to the fall of the Soviet Union and its satellites. The dissolution will be quick with little violence.
At the pace of current events, I can see it happening in the next two to four years, perhaps even sooner. An economic collapse would certainly be a catalyst for such a dissolution.
You mean like swinging out over a crick?
People in California are buying it by the pallet and either giving it away or dumping it, as a political move.
Not everybody. California is a large state that has numerous areas that are not sympatico with SF and LA.
I think a wounded distributor could make a sound legal case that Inbev’s board of directors has been negligent in failing to adress management problems.
Miller Real Draft in a bottle was always a good beer.
Regrettably, Miller-Coors, or whatever their name is, are Woke too… Schell’s beer for me (the 2nd oldest family owned brewery after Yuengling)
To be honest, all of that stuff is swill.
There are so many good beers around that drinking Miller, Michelob, Bud, etc… is just a waste of time.
Around here, in The OC, our stores are loaded to the gills with good beer. You just don’t see that much swill. I’m not quite sure that most Californians drink that swill… those “national brands” have a smaller -percentage- inroad into our beer consumption.
Here in the heart of California, liquor manager at Savemart stated he saw no decline or very little in sales of Bud light. Then saw a younger man with a case of Corona under his arm and I said “no Bud Light”? He said “Hell NO”.
AB InBev owns Corona but many don’t know.
Recreational marijuana and lots of other drugs available in California. Don’t know how much beer cost there but it’s probably expensive. Forcing people to use mind altering drugs and approving of a Marxist government. California is drug infested and has feces tainted sidewalks to prove it. Governor Gavin is in line to be the next globalist puppet installment. They want him to spread his success throughout Amerika.
Really, seriously?
Have you ever been to California even?
Heck, did you know that booze is actually cheap in California? Given your other comments, I doubt you’ve ever been West of Nevada.
Can people just back off with such stupid comments?
Well, out here in Orange County, CA., I see lots of sales on Bud Light and full shelves…. while the other stuff has half empty shelves.
I guess in LA County and the SF Bay Area them liberals must be having fun drinking the discounted peepee water.
Now, myself… I only drink IPA nowadays… anything below 7.5% is peepee water for me.
I’m liking Foundation Centennial right now, Tony.
Let California drink the Bud. Not me.
Cali Mexicans are more liberal than Texan ones. They aren’t drinking Tranny Fluid from Tranheiser Busch as much down here.
Care to provide some proof for that claim?
If you want to lose all your market share just hire Mulvaney.
Shiner Bock, Texas
We drink it here in Fl.
Anybody else laughing at CNBC best place to live list?
One of the negatives is you can’t get abortion on demand.
Close your legs, keep your pants on.
Fixed it
Sound of Freedom staying VERY strong. Beating Mission Impossible and behind the two large movies that opened this week.
I’d say it is resonating well beyond the “fringe” group that the mass media would like.
https://www.boxofficemojo.com/date/2023-07-23/?ref_=bo_hm_rd
Wrong thread. Sorry.
Well, to bring it on topic compare the two situations:
-AHB shot itself in the gut by hiring an astroturfed TG social media “influencer.”
-Despite being shunned by the corporate movie system, Sound of Freedom rolls on because it tells a story which resonates with the average man and woman.
These two outcomes reveal what the “fringe” actually is.
Bye Bud
Buy Yuengling
America First
If you live in Texas, there is absolutely no excuse for drinking any woke alcoholic product. There are roughly 160 vineyards in the state, which produce a superb product. I live in Minnesota, yet drive down to the Hill Country four times a year for pick ups at the vineyards where we are wine club members. No one is celebrating pride month at any of the vineyards where I do business, and I do it to the tune of about 20 cases a year.
It is really remarkable how InBev willing did this, when historically beer companies clawed and fought for market share. It obviously was malfeasance. Who in their right mind would invest in such a company!?
I eat out a lot. Usually at the bar and tell everyone- every time that if you drink Bud light you are telling everyone you are a Queer. They never seem to order another one.
“Surprisingly, the boycott’s impact on Bud Light sales was negligible in California”
Of course
They love tr^nnys, f^gs, and deviants out there
Add pedos….
“DRINK THAT IN A SMALL TOWN.”
The scandalous history of the iconic Busch family: How centuries of tragedies, billions of dollars and an industry-shaking hostile takeover led to the epic fall of the Kings of Beer… 15 years before the Dylan Mulvaney debacle decimated Bud Light
https://www.dailymail.co.uk/news/article-12311859/The-scandalous-history-iconic-Busch-family-centuries-tragedies-billions-dollars-industry-shaking-hostile-takeover-rivals-Succession-led-epic-fall-Budweiser-brewing-empire.html
https://t.me/realKarliBonne/181876
I live in Vegas, I go to a neighborhood bar once a week. Very good friends with the bar manager. The bar has a large diverse working class client base, I would say a mix of 50/50 R’s and D’s. It’s a busy local bar. Bud light was their main seller and it is basically non-existent now. She’s now added speciality beers like mango cart. Nobody is drinking BL. Publicly at least. If someone orders it the locals usually tease them about their choice. I am a beer drinker and used to drink BL I have switched as well and actually like my new choice better. NOBODY wants to be seen with that bottle in their hand. It’s not going away. Bar room peer pressure is similar to the playground and very effective. Good humor teasing can be effective.
There are so many microbreweries in California and so many great beers that it’s hard to believe anybody drinks Budweiser!
When advertising from local grocery stores still has cases of BL for $3.49 after manufacturers rebate it shows how desperate they have become.
Everyone who visits here should never buy any AB products because you have local brewers in your area that seek your values.
Also go to your local butcher shops for local beef (most beef in stores comes from South America) that has not been injected with MRNA like most livestock if not all beef in your grocery stores.
Even some of the online beef sellers state their beef is not injected with MRNA and look and learn about what you are buying and who actually owns the companies.
FTA