Memorial Day customarily kicks off summer and the beer beverage industry generally looks forward to the enhanced sales that come from summer. However, if the recently published reports of Anheuser-Busch sales are accurate, which includes a stunning 60% sales drop during the holiday, the brand position of Bud Light is in freefall.
While the impacts do have a regional trend based on consumer boycotts and patterns, when the Daily Mail reports, “numbers are suffering primarily due to a decline in Bud Light sales that reached as high as a 60 percent drop off over the week that ended on Memorial Day,” we can be certain the executive offices of A/B are watching closely. The feedback from wholesalers and distributors to the parent company must be something beyond alarm.
Worse still, the forward-looking data trend doesn’t offer any hope. Things are getting worse for the parent company.
(Daily Mail) – […] For the week ending May 20, Bud Light sales across the US fell nearly 26 percent compared to the same period last year. For the week ending May 6, in-store sales plummeted 23.6 percent. And the week before that, ending April 29, sales dropped by 23.3 percent.
This follows declines in sales for the week ending April 22, which saw a 21.4 percent decline. Seven days earlier, the dip has been 17 percent, according to NielsenIQ data provided to Dailymail.com by Bump Williams Consultancy.
The data – showing that US sales of Bud Light are dropping by as much as 20 percent each week – is being uniformly viewed by industry experts as a negative trend that may not reverse itself anytime soon.
Beer Business Daily editor Harry Schuhmacher told Fox News Digital that the ‘whole industry is in shock’. (read more)
It is safe to say the Bud Light brand is now firmly connected to the image of transgender ideology. As a result, it would appear that anyone who holds a Bud Light beverage is essentially identifying themselves as a transvestite pickle-puffer, and that could potentially draw considerable side-eyes from anyone in a public place outside the region of San Francisco, California.
As further noted by the New York Post, “Demand for Bud Light over the crucial Memorial Day weekend — the official kickoff of the summer beer buying season — was lukewarm with many store shelves still holding cases of the once mighty beer, Williams said after a spot check of local stores. At least one store was trying to unload a 24-pack of Bud Light for just $3.49, according to Beer Business Daily.”
Anheuser-Busch InBev CEO Michel Doukeris reportedly addressed the ongoing boycott’s impact on delivery drivers, salespeople, and wholesalers on a recent earnings call. It is a little bit odd to see A/B positioning themselves as victims of their customers.
“This situation has impacted our people and especially our frontline workers: The delivery drivers, sales representatives, our wholesalers, Bud owners and servers,” Doukeris said, according to ABC News. “These people are the fabric of our business. They are our neighbors, family members, and friends. They are in every community in America. We’ve been doing everything we can to support our teams.”
It would appear that Anheuser-Busch the corporation, are refusing to accept or acknowledge their responsibility in creating this crisis for their brand. The brand image issue was not forced upon them. These were decisions made by the marketing division of the company, and now they place blame for the consequences on their customers.
Every time, in every story, in every print and broadcast update, as the ongoing events are told or written – every visual aide that accompanies the news includes that weird guy with the Bud Light beer in his hand. This is now a bizarre marketing self-fulfilling prophecy. The articles and news telling updates to the story are now optically affirming the Bud Light brand as a beverage exclusively for transgenders.
This level of ongoing public relations failure is something for the record books. I wonder if Target Inc is paying attention.
If Anheuser-Busch would have put half the money the spent on marketing into their product instead, they could have put the other half in the bank.
“It’s not about money. It’s about sending a message.”
also: “transvestite pickle-puffer”
LOL
Here is the message from us males and females of America, let the trannies and lbgqryxoe,s1w2 buy your products since you care so much about them.
At the end of the article…..a picture of (1) truly dumb box and (1) male idiot.
Bed Bath and Beyond cancelled My Pillow and the lost more then the My Pillow sales. Those customers, like me, just didn’t shop there anymore. When Fox fired Tucker, they didn’t just lose viewers in one time slot, all time slots lost viewers. A&B is losing a lot more than Bud Light sales.
The fact that these mega corporations don’t care what you want and would just as soon go out of business shows how much they hate you!
Corporations are dependent on banks, who are dependent on big financial institutions (like Blackrock), who sleep with the government and do their bidding in exchange for concessions. Blackrock and banks hold corporations hostage to government control. Rather than fight back like they should have, corporations are kowtowing to government, thinking consumers will put up with anything. I hope Budweiser, Target, Fox News, and Disney are taken to full bankruptcy as “poster children” for what happens when you try to bully your customer base. Corporations didn’t realize Conservatives would push back to this degree. We MUST keep it up, or their hedging their bets that they can offend and disgust customers without consequences will only get worse.
They really do think we’re stupid. I look at it this way, boycotting moronic corporations not only saves me money, but I get to watch them sink! Now that’s fun.
Beer is probably the most fungible of consumer products.
The attachment of the consumer is based so much on brand loyalty, which is also easily shattered.
Like the clear beverage craze that never happened: better to give up and move on.
Blackrock’s CEO Fink sure lives up to his surname!
Conservatives could have put target out of business when they allowed men in the private spaces reserved for women, but because people want their stuff they continued going to target over time. Target lost billions from that first go round, I wonder if this time will be different?
Zoe, I am one that hasn’t been into a Target since the first go-round. Havent missed it at all.
Same here.
“The rich rules over the poor, and the borrower is servant to the lender”-Proverbs 22:7
They would have gone bankrupt anyway. That’s the issue. They do not have cash on hand to fund their operate their expenses. They were put in this position because of loose banking. Everyone is expanding operations on credit. You can’t? You lose market share. If you aren’t growing you are failing, so loose credit markets meant everyone expanded on loans with cheap interest rates. Now… you are in the pocket of the bankers. If the bankers collaborate to force you to do their bidding, you will either do it or go bankrupt. Immediately.
People need to understand this. Yes, all these companies are corrupt, and their employees losing their employment is the sad reality of war. Just as civilians are killed in just wars, and we accept these consequences as a necessity to defend the just cause. Likewise, there are casualties to an ideological war. It is all these employees they mention. Is it a joy to see them suffer? no. They were just looking for a job, they didn’t think about what the bankers were doing in the background as smaller operations who refused to go into debt went bankrupt. Little mom and pop stores. Or those companies were bought by the larger companies. Who financed the purchases on credit.
This in no way resolves the guilt of these companies, but understand just like Elon the position they were in to stay afloat. As Sundance says, it always comes down to economics. So we must follow through with our principles in not supporting, we have to accept the casualties of the ideological war we are in, as not desired but an unfortunate consequence of our country being under assault. This assault did not begin today. It has been orchestrated for decades. I personally have become much tougher emotionally since I started to accept the world as is, we are ideological insurgents now. I have accepted we have no God-given right to a tranquil life. All of the Disciples were crucified in horrible ways and persecuted. The history of the world is humans seeking to control other humans and wars. I accept it. Every breath, and every day I get to wake up is a gift from God. If that gift is removed tomorrow by the actions of humans, then I am grateful for what I received, and I am not despairing. Nothing has been lost. It’s existence was an illusion to begin with. We are just aware of it now. I will fight it with a smile until my last breath. “Our Father, hollowed be thy name. Thy Kingdom come, thy will be done on earth as it is in heaven…”
From the horses mouth…
https://www.foxbusiness.com/politics/blackrock-ceo-slammed-force-behaviors-dei-initiatives
Gee, I wonder why Antifa, the homeless, the, “migrants”, et al aren’t camped out on their doorstep or trashing their building?
Blackrock is using our money. Do not use Blackrock, problem solved
That’s funny Joe. To me it’s the same attitude someone has when they think to themselves I can walk in front of this car and he has to stop or I’ll sue! True you could, but you could also dead!
My kids told people in China need to have a dash cam because people would walk out in front of cars to purposely get hit so they could sue the driver.
I have been to China many times. It is not like that.
I rented a driver for a day to to visit business meetings. On a crowded street in Shanghai. The driver hit a pedestrian with his mirror. He stopped the car, jumped out and kicked the livin’ stuffing out of the guy. The driver gets back into the car and apologizes to me for the delay.
Thats how China is.
Yep starting an argument with a 3,000lb automobile is really stupid .. hey it is the society some people live with
Actually it shows how disconnected from their customer base they are!
They don’t care about their customer base, only their agenda.
Or how indebted they are to Blackrock!
It sounds like target shareholders are suing them.
That’s ok, I hate them too
And that is why we should put them out of business. Rules for Radicals, the libtard bible says choose a target, freeze it, hold them to their own rules and mock them. Destroy them one at a time because its hard to do it all at once. Kill AB and Target, then move on to the next target, wash, rinse and repeat.
“Bed, Bath, and Bankrupt”
Good one GB 😂
Thanks!…. and Howdy, Jay!
And Bed Bath and Breakfast are closing stores.
Right you are Calvin30!
Exactly. At different times I have routinely bought Bud, Bud Light, Busch, Busch Light etc, but if I was paying, it was almost exclusively AB products. Now I will never spend another cent with them. And honestly the tranny didn’t bother me near as half as much as hearing the VP of marketing describe how she despised me as a customer. Fool me once.
A most disquieting essay from another Karen who is not a “Karen”:
Bursting the Conservative Bubble
Why boycotting companies–or anything else people over the age for 40 try to do–will never stop the LGBTQ+ Transgender Agenda
First of all, I’m afraid I must burst the bubble many conservatives live in, where they seem to think they are winning the battle against transgenderism by boycotting the companies that promote it. Surely, the Bud Lite/Dylan Mulvaney fiasco sent a clear message that if these companies want to keep conservatives as customers, they better listen to what they have to say.
But these companies could care less what conservatives have to say. Children, not adults, are the focus of this transgender ideology, which is really transhumanism, and which will at some point be revealed as posthumanism—for an elitist few.
More here:
https://khmezek.substack.com/p/bursting-the-conservative-bubble
I’m afraid Ms. Hunt is right on the money and I believe Ms. Alissa was brought in by this foreign-owned entity to destroy a brand strongly identified with the old patriotic America.
in my case, I don’t see it in the prism of winning, just not participating in the craziness of the transgender doctrine.
I agree with you Martha. For me it’s not about winning. It’s about trying to stay true to what i believe. Of course, I secretly hope that the results turn out like this, some affirmation, but it’s not my objective.
Sorry, not buying it Karen is a Karen. That rambling load of nonsense is the rantings of a loon.
I did not read the article but summarization about our children being the target is spot on. I have a 7th grader and today we were discussing this Dylan guy. My daughter has a good head on her shoulder since I started reverse brain washing her since 2015-16 (President Trump’s effect). I tried to chastise her when I thought that she was talking about her 12-13 year old classmate of encouraging the mental illness. She told me that I don’t want to be canceled. She is quite smart in her ways (maybe because I told her for years now since she was little that what we discuss at home is for home use only) and it is disappointing to see her lead a dual life at such a young age- but I absolutely agree- the target of this trans thing is our kids to make them accept this mental illness as normal behavior. Parents play an important role- my mom would be scared of eunuchs and hide me and my brother for two reasons- one was the fear that their gang would kidnap us and turn us into them and secondly because she was afraid of their curse if you don’t give them good money (they would come in of around group of 5-10 and visit the house of a new mother, especially if the newborn is a son and it was customary to give the gang some money otherwise they would cast a “curse”).
Fast forward today and though I don’t give this background to my kids, I do make it a point to tell them that until 1972-73 this was considered mental illness. Matt Walsh vindicated me when he included the “leading” surgeon’s statement where the “surgeon” admitted that anybody wanting to chop off their limb is a “cuckoo”. I was actually amazed by that scene and I hope it was not a case of skillful editing.
If what you say is true, why is AB doing everything possible to get these customer’s back. Last night I saw an AB ad with Harleys on the beer can. Like Harley bike riders are going to be buying that shit.
Well that isn’t being received well either….
Then this:
And then this:
The Wokesters are destroying once-solid icons of American engineering and production….
They are not doing “everything”.
“Everything” would be actually firing the entire marketing chain of command instead of putting them on paid vacation
and
Actually publically repudiating the entire homo marketing campaign
Disagree – More people need to get involved with the *pushback* forget calling it “boycott”. They obviously do not care about conservatism – and We The People should not and do not care about their *agenda*…. $$$ talks BS walks!!
Their stock holders will be speaking to them loud and clear IMO.
he he he, that’s about it friend!
Ms Hunt basis her article and theory on Conservatives being old and a dying breed.
She bases her whole article on one poll of young people who “identify” with trans and other non binary life styles.
And the fact that most conservatives are old and being old means we are dying and since the young people “identify” with the gay lifestyle that means the trans people will win.
I say not so fast.
When I was very young I was in the mood to rebel against what my parents generation thought was the way to do things, all things.
I believe a lot of the things the younger people are “identifying” with now is part of this rebellion.
Also there are a lot of younger people who do not consider themselvs conservative but do have the same beliefs, a lot of the results of a poll depends on how the questions are designed.
I will bet that in five years most of those “identifying” with the trans homo lifestyle will give it up.
They will not stick with it.
The huge effort the gays must put into drawing young people into their lifestyle does not keep them there, it is an un natural life and so many leave it behind.
The transhumanism like so many other failed social experiments, has been tried many times over the last two hundred years or so and it has always failed.
And it always will.
These companies who refuse to pay attention to what their conservative customers want or think are making a huge mistake.
I give it 15 years and we will see a very different corporate landscape where those companies who did pay attention to their customers are thriving and those who ran with the faddish weirdos are long gone.
You are right and that Karen essay is full of BS. Most of the gay affirming young people will do a 180 when they become parents. Moreover, even young people are getting sick of the alphabet bullying. Also, trans people who have been mutilated or hormone disrupted to permanent injury are speaking out, and state after state is passing legislation to ban mutilating surgeries on minors. America is waking up. And I believe the repercussion of the alphabet bullying is going to be a culture that (like our predecessors) 1) recognizes these people are toxic to society and 2) pushes them not only back in the closet, but throws away the key. I used to pity the alphabet people. Now I can’t stand them. Most alphabet people just want to be left alone…but they didn’t police their own, so they will suffer the same response. That’s too bad.
‘Most alphabet people just want to be left alone…but they didn’t police their own ...’
good observation, Glee
Back in my early 20’s in the 70’s mood rings and pet rocks were a big thing. They became a memory fast when there was more important things like getting a real life ya know.
Speaking of gone and forgotten products, look up Schlitz beer.
I am waiting for a Roaring Twenties Revival of fashion and music and dance moves as we are already 3 .5 years into the 2020s. It’s like Americans forget how fun that decade was when guys and gals looked spiffy and wore hats at jaunty angles! Nope, the last 30 years have been obese ugly people with colored hair sporting garish and stupid looking tattoos on their bingo-wings while sporting sweatpants, hipster facial hair, black clothing, no ties, cargo shorts, listening to stupid rap and every other word being “bruh” or “dayummm”
I hate the concept of stereotyping entire age groups and generations as being liberal. I was born in 1982, which makes me a Millennial, but I have always been a grassroot conservative and have never fit the liberal stereotype that was foisted upon the Millennial generation.
The first time I saw this liberal stereotype of Millennials was as a teenager back in the late 1990s, which is odd since most Millennials at that time were still too young to follow politics or have solid political beliefs. I was already following politics at that point, but I realize that I was probably an outlier.
I think the establishment was trying to create the narrative of Millennials being liberal idiots even back then.
I believe there is a fundamental difference between conservatives and liberals, which is discipline.
Liberals threaten boycotts and conservatives carry them out.
The self-indulgent lifestyle of liberals results in an inability to successfully boycott.
That’s why we see so much hypocrisy in the Green movement.
They expect others to sacrifice, but not they themselves.
They claim our boycotts won’t “win” because they see us as they see themselves and they believe that we will ultimately capitulate to our desire for the goods and services being boycotted.
leftists are actually a small faction. Normal people are the majority, that’s why our boycotts work. It’s not just conservatives that are normal there are many liberals who’re also. The narrative of leftism is pushed by the MSM who are ALL leftists.
Is this really a Boycott or is it something else …more fundamental?
If a certain shampoo smelled like DOG SHIT, I would need a boycott to make me not want to buy it. Furthermore, calling off the boycott would not make me start buying it.
I kind of think of a boycott as a “stop action” meant to deliver a message and when the message is delivered, one can go to buying or interacting with the product.
For me, I just now have a negative feeling about BudLight, Target, etc. and will avoid those brands, probably permanently. I am not trying to win any battle against transgenderism, as that Karen thinks, I just have lost all desire.. Those brands tainted themselves, so I will look for other options. It is not like I am boycotting FoxNews either, where I have to struggle each night not to tune in, like a diet… Fox News just isn’t worth my time anymore.
I don’t know if that make sense to anyone else??? … but for the reason I outlined above, for me anyway, I don’t think “boycott” is quite the right word.
I see it as a divorce not a boycott. Theirs no going back. Moving on.
Wrong.
The good news is that a lot of the people pushing all this Satanic evil are old as dirt. Soon enough Joe Biden, Hillary Clinton, George Soros, Bill Gates, Klaus Schwab and many of their fellow travelers will be dead and rotting in Hell for eternity. So they got that going for them. Never try to predict the future, Karen, its a fool’s errand.
Regardless of the Woke final objectives… THEY WILL NOT GET THERE THROUGH ME! They might knock me down or shove me aside, but they will get NO cooperation or compliance.
Ford, Bud, NFL… They know what they are doing. They are stripping away the touchstones of the American consumer-based culture — pretty much the only culture since the end of WW2. Not incidentally White consumer culture. A significant percentage of people will be permanently unmoored and demoralized and likely have an early check-out.
Those who remain will retrench where? Family and community and church. More than anything that’s what “they” want though. Remember the phrase “American Taliban”. That’s the goal. Be able to paint Heritage Americans as backwards religious nuts to justify drone campaigns and eventually ground campaigns, with lots of Latin boots, to exterminate them.
Loxism. And a domestic anti-insurgency campaign for the real — not fabricated — Final Solution.
Their big plans for transgenders are doomed to end up in the same trash heap as their plans to install Hillary Clinton as President and force us all on to COVID vaccine passports. Yeah, they may very well have big plans, but they aren’t getting anywhere without organic support from the people, of which they have very little.
You are right about the target being children. Unfortunately they are making serious headway. We were at resort with friends and relatives recently. A friend of my wife was there with her 12 year old granddaughter, She told my daughters who are in college that she was in “love” with a girl at school. They were shocked and didn’t know what to say. I am sure the girl just thinks this is the “in” thing to do and say because of the media and brainwashing going on a school. I believe this is truly a society destroying thing because they are tampering with the normal sexual maturing of children. The people pushing this Trans agenda are truly evil and need to be stopped as soon as possible. They are exploiting and grooming children for sexual perversions.
That wasn’t a good re-frame of the situation. We don’t expect to put one large company out of business and defeat the whole LBGQRSTYZW onslaught, or even if we put most cooperating companies out of business.
We want to make them pay such a high price companies will have no choice but leaving this “social issue” out of their business plan. We want to cleanse America of far left social issues being forced in our face and being supported by our dollars.
Everything in the secular world comes down to money or power. If you are a company, if you lose all your money, you lose all your power. If this continues, stockholders will remove their money or bring enough pressure otherwise (law suits, etc) to make sure no CEO will approve of any more such entanglements because they will lose their jobs and therefore their personal money and power.
We understand this will NOT totally wipe out these issues, but it CAN get the issues out of large corporations.
And if we keep it up, it absolutely WILL do that much. I can live with that for this stage of the w ar.
We reap what we sow. Beyond tired of the exhausting militant push to normalize the abnormal.
Be who and what you want in peace, and leave us to ours..
Why would anybody EVER want to return to this company?
That is an interesting point “Truth”.
Because what is being pushed is so very abnormal it takes a huge amount of time and energy and money to push it into the normal area of our life.
And it will take a huge amount of time and energy and money to keep it there.
We have just started ighting back against it lately, the LGBTQ’s have have and easy road so far with few roadblocks the last decade.
Now with pushback and money and time and energy being spent by We The People it will not be as easy for them and all of their expenses will go way way way up.
The “Karen” who wrote the article above seemed to think that all conservatives here in the USA are old and will die soon.
That means that trans people just need to wait and play the long game, they can hold steady and move in on the children when all of the conservatives are dead and gone and the children will be theirs because apparantley they believe no other generation will grow up to be conservative.
She makes the mistake of thinking that no one matures and how you feel about life at 19 or 20 is how you continue to think and feel when you are 30 or 40.
Big mistake, also a big mistake to think that a 25 year old mother or father of a little one will not be mad as h*ll when a drag queen does story hour in the town library and scares the dickens out of their preschooler.
I am not tired of these perverts shaking their fake boobs and their naked rear ends in my grand childrens faces.
I am angry, militant and ready to fight back.
My 13 grand children are the future and these creeps need to stay away from them, far far away.
Posted this on earlier thread, really works here…
👏🏻👏🏻👏🏻👏🏻👍🏻👍🏻👍🏻
Elon musk promptly fired the two executive responsible for the “What is a woman” mess-up. Bud-Light is still paying Alissa Heinerscheid AND her boss as far as I can tell.
Big difference.
Its about *#*!&* time a major corporation received their just desserts for hiring incompetent dreamy social justice warriors.
I have seen it in federal and state government and the NGO sector throughout my career. These groups are not tied directly to business, competition, profits, and a bottom line. They can thus get by with hiring a lot of meagre talent that fills DIE quotas and few people will notice (they don’t have paying customers they need to satisfy and who pay directly for their products).
Not so in the corporate world, which needs paying customers to survive.
Of course corporate America has pretty much bought into social justice and DIE and multiculturalism and all the rest, and I hope they keep getting their due. This is a big W in the culture wars and normal America is learning how much influence they have.
In our area, Kroger must be catching on. Last week there were “pride” bags by the registers. They have all been replaced by red, white, and blue 4th of July bags.
Just pull ’em out early, get a jump on the calendar and put the controversy in the rear-view
Two birds
One stone
Well done, Kroger
I was at the supermarket 2 days ago standing in the beer aisle looking confused [I don’t drink anymore, getting for a dinner party].
A stockboy asked me if I needed assistance in my selection. I gave my description of “decent beer, nothing too expensive, brand most people like, but definitely not BudLight”. He laughed and laughed, said they’ve sold very little [display was 90% untouched] and that AB’s decision to go tranny was the reason he heard most. I asked him to let his manager know that ANOTHER customer he spoke with informed him that AB would never be purchased again. We fist bumped and I got a sixer of Yuengling blonde lager.
PS – The Yuengling name sounds chinese, which is why I’ve never bought it before.
Yuengling is probably the oldest beer company in the U.S. It is family owned. It makes a really good product (I prefer the darker lager or the Black and Tan, when I can get it). Great company to support.
Yuengling is actually a German name, from the old German beer making tradition.
Yuengling – the oldest, continuously operating brewery in America, located in Pottsville, PA. Too bad Fetterman doesn’t know that.
Someone posted a video of the history of this company…..I guarantee they will not be marketing to the fringe. It was a very well done video. I remember thinking that PDJT should shine a spotlight on Yeungling as an example of the tenacity it takes to be successful!
Yeungling is now the King of Beers in the USA. Way to go AB/EU/WEF! Reap it! Yeungling Golden Pilsner kicks Bud’s arse.
Tons of local craft brews available almost anywhere. No need to put up with tranny indoctrination bullcrap. By local craft beer.
At last count, there are 2600 breweries in the US, similar to the number in 1876!
Budweiser Budvar from the namesake Czech town is better that American Budweiser….
-23% is not sufficient. Granted, that’s with extreme discounting, but we can do better than that, America.
Does anyone know if A-B promoted tranny groomer beer in their overseas markets? There are a lot of countries where the tolerance for the latest left wing freak show is a lot lower than in the USA.
My only regret is that unlike the other brands I now avoid (Coke, Delta, Fakebook, NFL, etc), I was never a Bud drinker so I have nothing to avoid.
Target, too. My only visit there in the last year was for a gallon of milk because they were close by.
I nixed Target years ago when they started letting any creep into women’s bathrooms. I also dumped Facebook and all Coke products (except Fairlife Milk…because I can’t find any other high filtered milk and that’s all I can tolerate). I, too, couldn’t join in the Bud boycott because I never bought the products anyway. But at a restaurant recently, I overheard a man order a Bud Light and I showed him the Mulvaney fiasco. He was unaware, canceled his order, fired off a few “choice words” about that “sick SOB” and said he was going to tell all his friends. We need to keep spreading the word. Not everybody is aware yet.
That’s a big problem today, so many people are tuned out and don’t even realize what’s going on around them.
Sometimes I feel like screaming out PAY ATTENTION!
Email Sundance’s essays to those you know and suggest they email to their friends. I constantly do this to spread the word.
Also, soooo many Treeper”s comments are filled with excellent info (with links) – email those too. Of course this is just a suggestion. :):)
I stopped drinking all versions of ButWiper bleer more than 40yrs ago, the stuff that they brewed in Tampa Fl made me quit. When you popped the top on a bottle/can it smelled like a stinky fart, the idiots left the sulfur in water.
My favorite brews are Bass Ale and Miller High Life in glass bottles and that may change if they go woke.
I grew up in northern Wisconsin in area the locals refer to as Gods Country, I know for a fact that the pictures of pregnant men that they are putting out there are nothing but over indulging slugs with beer bellies.
I’m not a big beer drinker but Yeungling is my favorite! Miller High Life is good too as is Bass Ale. Never liked any of the AB products.
Miller is owned by Molson-Coors and is way more woke than AB. Bass Ale is split between AB and Molson-Coors.
the idiots left the sulfur in water
good observation, mike
MGD in a bottle, ice cold for me!
Poor Alissa Heinerscheid. A screw-up like this is a first-class career ending moment. She has single-handedly turned herself into a marketing albatross.
Yes…such a well-deserved fate, I might add.
she’ll have to get married so she can change her name
She can go clash teeth with AOC and enjoy a Bud Lite with her.
I doubt it. She will become a Hero of the Left and probably has a ton of lucrative job offers.
It is not enough to boycott Target and Anheuser Busch (and others) until they change their ways. This is war. We must crush and destroy them, grind them to dust under our feet, as an example to all other companies, until they all quit pushing this garbage.
Kevin O’Leary / Mr. Shark Tank, said that corporations are quickly rethinking abt supporting the get woke agenda after Bud, Target, Kohls, etc., financial losses… the sleeping giant called the Silent Majority is awake and pissed.
I was at a restaurant recently and overheard an older man order a Bud light. I leaned across the aisle and said, “You know, friends don’t let friends drink Budweiser.” He asked why. I pulled up the Mulvaney boondoggle and he watched it, spit out a few choice words, and called the waitress back over to cancel the order. I was surprised he didn’t know…I said, “Be sure to tell your friends” and he answered, “You bet I will.” Yea! I couldn’t boycott a product I never bought in the first place, but blocking a sale made my day.
You deserve an award for that.
“It is a little bit odd to see A/B positioning themselves as victims of their customers.”
Becoming a victim is the Marxist tactic of
DARVO: Deny, Attack, Reverse the roles of Victim & Offender.
https://newdiscourses.substack.com/p/darvo#details
I work in beer and wine at a local Texas grocery store, and Bud Light sales are down 52% over last year at this time.
It’s a good start. I’m sorry if you’re getting stuck with the inventory though.
As a reminder, the “advertising agency” behind the Trans-Bud Light advertising is nothing like a traditional ad agency. Captiv8 … was founded to “empower brands & creators to harness the data-science behind authentic storytelling”. They don’t create advertising per se … they hook-up social media “influencers” with corporations. And that mission statement (above) which conflates “science” with “storytelling” is just sick in the head. It’s the same “belief” that the sexual mutilation of children is somehow “medically compassionate”. It’s absolutely NOT. That is just medical … “storytelling” … NOT medical science.
https://www.msn.com/en-us/money/companies/what-we-know-about-captiv8-the-ad-agency-responsible-for-the-bud-light-campaign/ar-AA1caohY
In college I got a real degree… they call it “hard”… well maybe thinking things through with some level of logical rigor makes sense to how I’m wired.
All of my life I have worked in R&D jobs. My products are part of the GNP.
I don’t understand why we need marketing companies that “create stories”… just make a good product, tell people it’s a good product and sell it. You only need to “create stories” to sell crappy stuff. We don’t need no mission statements, we don’t need no “leveraging the partners in our ecosystem”… just design and build a good product, price it honestly, support it well and make some money.
I tell ya… all of this happened because we shipped jobs overseas. These clowns with their joke college degrees should have gotten honest jobs out of high school. Shoveling sHHH1t is an honest job.
People routinely lie to pollsters. I do.
Or the poll data is misunderstood. New Coke was largely the result of poll data misunderstood.
And people will certainly give the politically correct answer on a controversial topic.
Captiv8 sound like experts on producing the desired poll data.
Abortion is the infamous topic where the wording of the question makes all the difference.
So AB may have genuinely thought they had polls to back them up.
This exec was counting on young people buying Bud Light, and she miscalculated as demonstrated by the drastic decline in sales. So, either young people will not buy Bud Light at all, young people are just as put off by the men pretending to be women (I refuse to say trans, since nobody can transform from one sex to the other), or a combination of young people not buying the product and not being all that into the woke agenda. Regardless, it should was possibly the dumbest idea a company ever had.
I’m a helpful kinda guy, whenever someone is having trouble keeping ‘trans-woman’ and ‘trans-man’ straight (no pun intended), I just tell ’em to substitute “pretending-to-be-a-” in place of “trans”
That’s exactly how I refer to them – a man pretending to be a woman and a woman pretending to be a man. I’m tired of all this crap!
she looks flatter than a pancake.
Is Alissa Heinerscheid perhaps ‘trans’, one way or the other?
just curious, not criticizing. That would explain a lot.
Target is most definitely NOT paying attention. They just donated another $200,000 to the usual collection of freaks.
Are you sure it’s Target? A&B did…
https://www.thegatewaypundit.com/2023/06/bud-light-donate-200000-lgbtq-business-owners-color/
But it’s OK, I haven’t gone to Target for eons… BTW, MyPillow has a good online presence.
This is what they get for hiring a “woke” moron and then let her make high-level decisions.
Beer Business Daily editor Harry Schuhmacher told Fox News Digital that […] ‘Even Bud’s competitors aren’t really dancing on the grave because they know it could have happened to them.’
My a$$$.
The rest of the beer companies are smarter than the clowns at A&B who decided to completely ignore their customer data and decide to go all out woke. I mean, “Bud drinkers”… and of course, they used a SF based marketing outfit and an Ivy League woman to run the “woke” campaign.
The rest of the beer industry is keeping shut about politics. They just tend to their beer business and are likely laughing their heads off to the bank.
That guy “Beer Business Daily editor Harry Schuhmacher” is just a clown trying not to insult A&B.
BTW- It came out today that A&B is donating $200K to LGBTZYXABCDT%^%#%R$^…. causes… You can not be this stupid naturally, this takes some doing…
https://www.thegatewaypundit.com/2023/06/bud-light-donate-200000-lgbtq-business-owners-color/
All of the major beer brewers are part of the entire DIE ESG crap. Just look up their websites for Sustainability and the like.
What these corporations are doing hiring these jokesters is committing corporate suicide. They have bpught into the narrative that this trans thing is widely accepted (it’s NOT!) Same goes with the LGBQT whatever. The vast majority don’t accept it! blacks have 13 %of the population yet we are to believe by the way they are betrayed that they represent 50%! The narratives are all fathomed by the leftists. The corporations and many more have bought into the fake narrative, They will suffer where it hurts the most. Their pockets!
The goal of the WEF is the “great reset”. You will own nothing, you will have no privacy, you will be happy, you will eat the bugs in your dark, unheated, unairconditioned concrete mini-suite in a soviet-style tower with one light bulb for light. Travel will be limited to foot or public transit and you will need permission to leave your 15 minute city. The world’s population will be reduced by about 7/8ths. They are playing for all the marbles this time. Either the people win or the world will be in a time that makes the dark ages seem like the enlightenment.
Among the goals of the great reset is the destruction of the middle class. Who is being hurt the most by these spontaneous boycotts/brand abandonments are people in the middle class, the truck drivers, the retailers, the distributors, etc.
The multinational corporations will not relent on pushing the LBTQ+transgender+pedophile+coprophile+necrophile+beastialityphile, etc agenda. It serves to divide, increase the likelihood of violence (the WEF still needs to confiscate all the guns and needs an excuse for that) and destroy the middle class.
This is not being done by accident or because they miscalculated.
” This is not being done by accident or because they miscalculated”
Winner winner chicken dinner !
Same deal as the uniparty,
Repubs were never weak, frightened, etc.
The woke bs will help shove communitarianism down your throat via unemployment, poverty.
Good. They (ABInBev) see themselves as martyrs for some larger purpose.
Nobody was fooled by the two executives closest to the disaster being put “on leave.” Fire them. By placing them on leave it means they are most likely coming back if this ever blows over.
AB used to represent American Exceptionalism and all that was great about the USA. How the mighty have fallen.
“They are our neighbors, family members, and friends. They are in every community in America. We’ve been doing everything we can to support our teams.””
It’s clear they didn’t give a whit about their neighbors, family members and friends before deciding to push this woke, tranny nonsense.
“Woke Supremacists”
ps, more and more I perceive “White Extremist” to be a code word for Christian. Its as if AP or Reuters or some such issued a list of “Media Grammar” or ‘copy’ rules, e.g., use of “dead names” are verboten for “the non-conformist-sexual-identity-social-validation-deprivation victims.” 🙂
“The articles and news telling updates to the story are now optically affirming the Bud Light brand as a beverage exclusively for transgenders.”
Curious that their sales are tanking so badly given how the left portrays trannies as being such a huge population.
If they were such a big segment, why are they not buying this swill?
It’s a great power that we have and possibly didn’t realize it.
Imagine if we could organize and be far more strategic going forward.
What else can we do? Most of us don’t believe our vote counts so let’s use this!
Another ‘power’ is to make sure your 401(k), IRA, or other broker accounts are NOT managed by blackrock, venture or state street, which vote your stock to force ‘diversity’ and ‘equity’ practices on corporations, instead of efficient and effective business practices.
Tell your broker to avoid them.
Because most of them are young and vulnerable, and are not old enough to drink yet.
Remember these people put transgender locker rooms in schools.
Burn baby burn. Let’s not get complacent folks. Never forgive the unforgivable.
Dylan Mulvaney looks like a tranny version of actor Al Lewis (Grandpa Munster)!
Bud Light, like the rest of Budweiser styles, uses RICE as an adjunct; not 100 % barley. At least there will be more shelf space for microbrews that taste better.
If you in the San Diego area, head to Solana Beach north of the Del Mar Racetrack to 111 Cedros Ave. parallel to Hwy 101 for Culture Brewing Company (a few doors north of Belly Up Tavern). Good selection. Big patio. Dog friendly. Great weather. (Women customers and not all goateed, bald fat men with black tee-shirts and cargo pants) With the Del Mar Fair about to start next week and Horse Racing starting in Mid July , pre-game there and take the free double decker bus shuttles to the Fair Grounds. The Race Track only sells 10 oz plastic cups of Blue Moon and Bud for $12. A total gyp! Take the shuttle back and post-game there too!
thx for the tip-off that not all the women customers are goateed
that’d be a ‘plus’ in my book, you understand …
no wonder you’re Comptroller
(little secret: I am still not sure what a ‘comptroller’ does exactly; I think it was a typo from 1971 state government boilerplate that just got passed along by bureaucrats and they thought “hey, that word looks important… I better not ask”)
The Jasmine Saison, Mosaic IPA, and Black IPA are on tap now. Pretty tasty.
hoist the Jolly Roger,take no prisoners.Nobody cares how anyone dresses or what their personal habits are,but stop rubbing our faces in it,leave us alone like we leave you alone,and absolutely leave the kids alone,don’t even look at them or sniff them,got it?
I will never buy a Bud product again. Not one, not ever
Your dollar is stronger then you can even believe.
Do your homework on the products you buy and it’s a globalist company don’t do it and everyone needs to find their local meat markets because MRNA is being injected into the beef.
Did you know most beef in the U.S.A. Is not from our country ?
On a recent purchase at one of many local meat markets tons of people are asking if the sell injected beef and they said He’ll no.
Buying my meat from local farmers and getting it butchered at a local locker.
It’s going to get much much much worse for them and every other business who supports the abomination that is “PRIDE” .
These companies continue to push this insanity and they will continue to pay dearly for it.
Just start treating yourself to better beer; I recommend Rochefort Trappiste 10 from Namur, Belgium near the Ardennes. Brewed since 1595 by the Trappist monks at Notre-Dame de St. Remy. It is tremendously tasty! Made by God! It is almost opaque! (but not as “muddy” as German Bonator dopplebock)
Be sure to drink it in your tufted leather reading chair, by a wood -burning fireplace in a library, with a nice plate of blue cheese, in your velvet smoking jacket, with velvet smoking cap on your head, while reading a tome of forgotten lore/joke book. You’re welcome!
Awe… too bad, so sad…
I used to drink Budweiser. I will never drink it again.
I now drink Coors Banquet, Guinness Foreign Extra Stout and Yuengling. I have also been drinking some more Irish whiskey.
I hope to see Anheuser Busch Inbev go belly up.
Molson-Coors and Guinness are both woke. In fact, woker than AB. Guinness released an ad in April that was pro-trans holiday.
It’s not hard to find out the company’s stances on stuff.
Tarjay on OBT in Orlando had zip for pride display anywhere.
Scouting expedition only, I promise.
2 original owners of a brewery that they had sold to Anheuser-Busch have bought their brewery back from A-B:
https://www.nbc12.com/2023/06/03/original-owners-buy-brewery-back-anheuser-busch/
It’s not a boycott.
It’s “F*** Y**”
Let’s all just say the quiet part out loud, bud light is not very good beer anyways so why swill it with a trans loser on its label. we should all delight in watching these liberal losers squirm and wallow in their own stupidity. No quarter for these delusional class fools.
It was done on purpose, and I don’t believe for a minute the suits didn’t know. But they intended quite a different result. No business can afford such a self inflicted wound, because guess what? The pain is not beginning. Here come the shareholder suits for breach of fiduciary duties thus compounding their worries.
One can only hope!
Hehehe!
Gee, Trump says he doesn’t like boycotts. 5-D chess again?
Around this neck of the woods, Budweiser sales dropped 100%. It’s embarrassing to even be seen drinking an AB product
The Heinerscheid dame and AOC have the same mule-mouth teeth and gums. Wassup widat?
I like I am going to puke every time I see that man-woman. So how could I ever drink that TG product again?
Anytime soon = Never