Anheuser Busch continues to lose market share according to the latest statistics shared by Bump Williams consulting firm. In the key period just before the July 4th holiday, sales of Bud Light dropped another 28.5% compared to the prior year.
The initial sales decline which began in April continues. The ongoing boycott against Bud Light appears to be holding firm.
CNN – […] For the four weeks ending on July 1, Modelo Especial captured 8.7% of overall beer sales, compared to Bud Light’s 7% share, according to NIQ data given to consulting firm Bump Williams. Dollar sales for the pre-July 4 period continued to be grim for Bud Light, with sales falling 28.5%, while Modelo’s grew 8.5% during the same time period. (more)
“I love the smell of boycotts in the morning… it’s the smell of victory”
It isn’t a boycott … it’s a divorce. Bud Light drinkers aren’t the pickiest, they’ll drink anything. It was easy for them to switch to Coors, or Miller.
A DIVORCE
Drink Yuengling. America First
They’re supporting the alphabet soup too Find a local Brewer buy from them
Made in Wisconsin
https://www.leinie.com/av
Yuengling Black and Tan pretty tasty!
It’s no longer a boycott. It’s a rebranding. And NEVER fail to say Anheuser Busch. Bud Light will be ended soon but Anheuser Busch will hope no one notices that it’s ABI at the head of corruption.
This is just PRACTICE, for a divorce from the RNC, based on a similar “rebranding” of sorts.
More like RNC was ALWAYS “tranny fluid” but as it was the only beer of its type available, we drank it.
Now, with MAGA beer, people no longer want the swill the RNC has been pushing for years, and RDS is jyst the latest package, with Romney, McStain etc. being different packages, of the same already drunk once piss water.
C’mon, RNC. Make our DAY; DENY PDJT the nomination, whether using Indictments as an excuse, or playing silly buggers cames with rules, ….
WE want to walk, you don’t want us to, so give us an excuse, any excuse will do.
You’ll be a group of chiefs, with NO INDIANS.
Two things came to mind reading your comment:
1) Bud Light. I would love for them to be the sponsors for the RNC, in another ludicrous attempt at, ahem, righting the ship. “It’s the 2024 RNC, sponsored in part by Bud Light and Target . . .”
2) MAGA Beer. Like this idea. Some enterprising brew master should come up with this and sell at said 2024 RNC.
The convention is in Milwaukee. If I want half the calories I drink one instead of two, or two instead of four. We call tap water light beer.
Made in Wisconsin
A
Leinie
https://www.leinie.com/av
Leinie is owned by Miller, which has their own tranny-fluid issue…but keep promoting the once beloved now ordinary Leinie’s
Here you go Mendo:
https://ultrarightbeer.com/
Be sure to watch the video on the home page.
Nice video, but $19.99 a six pack? Love me some craft beer for that price.
Looks great but man is that expensive and it takes over 30 days to ship!
I’d still buy it if I were a beer drinker. Luckily I only drink Tequila from Mexico and aren’t owned by any mega-corps (though it sucks that it does give money to cartels!)
A MAGA Beer would not be light, more like an A-kicking dark porter.
AGREE!
dm, the RNC sincerely believes they can demur, deny, dissemble, obfuscate and point fingers at the Democrats when PDJT is denied, but they are WRONG!
The RNC needs to go the way of the Whigs and the dodo bird. I intend to do my part in that effort.
Its worked for them since the Founding of the Party, the RINOS ARE the descendants of the Whigs, our predesesors made a politically expedient deal with, and that has been our curse ever since.
So, they keep doing what they have always done, engaging in Hopium that it will work, but this time they have gone WAY too far.
Pretty sure it doesn’t matter HOW they do it, whether its Indictments, rule changes or SuperDelegates or other machinations at the Convention,…if PDJT is not on the ballot as the R nominee in 2024, the RNC is DEAD.
Whatever else happens, that is (I believe) reality, and there is NOTHING they can do about it.
As muvh as I want PDJT on the ballot, and to win, the utter destruction of those in control of the RNC and State R parties, is so desirable I am feeling like dirty harry.
“Go ahead, make my day, punks!”
Love this comment Dutch!
At what point does BudLight become a Microbrew?
👆👆👆I laughed hard Matt!😂🤣😂
Well played, Matt. Golf clap!
Also, Any inBev brand should be boycotted. A few examples are Rolling Rock, Corona, Blue Ice, Lowenbrau, etc. For a full AB inBev brand list, a good link is https://en.wikipedia.org/wiki/AB_InBev_brands . There are plenty of alternatives. I only drink local craft brew beers. We need to exit the system of the corporate oligarchs as much as possible.
Modelo is owned by InBev.
Dos Equis is my preferred.
Then again, a good local micro-brewery is the real deal. Best taste.
InBev bought out Grupo Modelo, but FTC required them to sell a brewery and rights to sell in the US to Constellation. Constellation for a long time had branched out from their core wine business (finger lakes NY) when they started importing Corona.
Corona is an InBev brand.
Dos Equis is owned by Heineken who forced Boston to allow LBGQs to march in the Saint Patricks Parade in spite of the fact that is the only self-interest group to do so. Sam Adams joined Heineken in this. These two give away free beer to attract parade watchers.
Boy those trans do love a parade
It’s why I dumped all InBev beers: Stella, Mich Ultra, Goose Island, Modelo, Corona….
There are many more but I can’t stop buying what I never purchased previously.
Although, I have just learned Modelo is not owned by InBev in the U.S. Thanks Treepers.
Kind of like the rebranding of this country.
This is by design. The destruction of America can’t be at hand without the destruction of her most iconic brands and best known commercial products.
You get a twofer because many 401Ks hold InBev. I also think InBev owns Modelo. Very much like someone switching from Cadillac to Buick.
Except their brand focus goes from an American holding to a Mexican one.
Adios….
What victory?? Modelo and Butt Light have the same parent company AB-InBev based in Belgium. They’re still getting their money.
In the United States, Grupo Modelo brands are distributed by Constellation Brands.
Hit them where it hurts, The bottom line. Let’s see if and what the board of directors will do, if anything.
Diet Coke, haven’t had one since Trump, not that I drank very many, but it has been a pleasure to just say no.
Bud Light has lost about 1/3 of its customers. They aren’t coming back. That’s what happens when your entire brand is built on image, and then you do something that nukes the image.
The painful stark reality is that 2/3 are still drinking the swill.
Shall we put our money where our mouths are? Let’s see about attack campaigns.
2/3 is the number who a) don’t know about the controversy, b) don’t care, or c) genuinely prefer Bud Light.
I know some country boys who stocked up at $2 bucks a case.
“Hell yeah! we can get drunk cheap; thanks to the queers”; they said.
They’re definitely the “don’t care” group
They’ll stop stocking up when the price returns to close to the starting point. They have to sell that stuff cheap due to the stupid expiration dates. Once AB starts producing all they need to meet the new demand, the prices will quickly be back to normal.
Then we’ll see the sales numbers drop twice as much 🙂
D: Are transmorphadites.
Unfortunately politics aren’t important to 2/3 of the people….hence the state of our country.
Could be a back door strategy by the commie globalists to cause a boycott of a company that employs alot of working class MAGA Americans.
This 40-year old VP marketing nutcase liberal is just one of their useful tools driving companies into low profits and layoffs with the trans agenda as the vehicle.
There was talk in the beginnng of this, that the distributors and truckers etc were the ones being hurt.
Like its our fault they might lose their jobs.
The other brands will need those workers now.
No problem.
Yep, and if they were smart they would have been making some contacts at those companies right at the beginning.
Most companies do. But what? Are the executives going to drive the delivery trucks and stock the beer.? They wouldn’t know how to start the truck let alone which direction to point it.
Sure. Could be a backdoor strategy installing Biden too./s
Didn’t Bribem drive a truck?
After beating Corn Pop…
To deliver the coal that he mined to the University where he was a professor.
Hahahaha…you said “back door” in a comment thread about Butt Light and Dylan what’s-its-name…
The latest report that I’ve read has it sitting at #14. That’s 13 beers that consumers will have to abandon in order to return to the trannie beer. Not gonna happen. And the next AB shareholders meeting is … when?
Arnt there laws for deliberate tanking of a stock? Somebody should go to prison.
Knowing the globalists they’ll start arresting ex-Bud Lite drinkers for RICO violations…😠
That Mulvaney dude wouldn’t mind sharing a cell with “Bubba”, I heard…
That dude is one of skinnyest slickest looking I have ever seen. He Loo
ks like a crank whore.
Would be interesting to see how the drop in sales dollars compares to drop in unit sales since they have been discounting the cost/price.
Drop in unit sales is the key imo.
Astute point.
And Knight, we can’t have accurate unit sales until all of the reduced priced BL is gone. Sale of those units keeps the number inflated.
But on point once the $2 cases are gone.
I wonder if their is a correlation between mask wearing and Bud Light drinking.
Not sure, but they do deserve every thing they are getting. Stupid should be costly.
✅😂
Yes, and the masks get very wet. There is a cross sell opportunity for AB, sell masks too.
That genius wokester girl with the big teeth was put on paid leave – so what happened to her now some couple months later?
Is she still employed and discreetly moved with in the corp. or fired completely and soon to be joining the DeSantis Campaign or the Biden Administration?
She should be stripped naked and dragged behind a team of Clydesdales. Now I’d drink to that.
I see no reason to punish the Clydesdales.
She ..actually he….went to Maybelline make up company to do commercials with L’Oréal being the parent company.
Wrong person…first, Mulvaney is a dude but the OP is referring to Heinerscheid the Ad Exec. Who by the way, in her BS interview referred to BL as “fratty with out of touch humor.”
The only one out of touch was she. And Tucker points out, Allissa was fratty at Harvard. Like most liberals she’s a horse faced pony soldier, I mean hypocrite but she is still horse faced.
I think I read she and her boss were finally fired.
The term often used is “pass the trash” in corp speak. This way no one actually goes to the trouble to actually fire an incompetent since it is simpler to just pass them to the next maybe unsuspecting department, like kids playing Old Maid. A rather despicable practice.
This Bud’s for you! Well not anymore. Why would any company bend over for the 10% nut cases?
To make the world safe and accepting for butt sex,they bend over readily,…especially to get a high ESG score😖😳🤮
After Bud put out that FOLLOW-UP ad obviously mocking their beer drinkers as stupid hicks, I find it hard to believe this madness was just a stupid marketing decision made by stupid wokesters
Rather, I think there is a valid reason they do it. Perhaps they short the stock, cause it to drop and get to make money off of shoving their social programming in our faces. Perhaps they want to destroy more distribution chains. Perhaps something else.
I don’t know why they do it, but my suspicion is there is a deeper method to the madness than just brain crushing stupidity.
Put more and more companies out of business…shrink the economy even more ??
Zero sum game. What Bud loses Coors, Modelo, and Miller gain.
Someone mentioned the Davos cabal being a “con short” group. Perhaps you are after something here.
Too bad other boycotts are not as successful.
Oh, but wait till the Republicans sabotage PJDT. The boycott of the Republican party will be epic.
The party will cease to exist.
I’ve said and will keep saying- This is not a boycott. This is folks abandoning a company because they no longer have shared values. Doesn’t matter what AB does – folks ain’t coming back!
Bud Light found out there are plenty of red blooded Americans left in the United States and Bud Light pissed off everyone of them.
I believe this is the block of Americans that is watching this country being destroyed, and they are not gonna take it anymore. There is a reckoning coming, maybe tomorrow or maybe in a year. I can tell by the way people are starting to get the look in their eyes, that the bullshit is about be enough
Drink yuengling. It tastes better and is truly an American beer.
Yuengling Lite–good stuff.
It’s interesting. I had never heard of the stuff, then like overnight it became the beer of choice in DC and environs.
my golfing buddies switched Yuengling on tap
we have 5 cases ready to party when Trump wins
It was enough when the 2020 election was stolen. it was enough when a peaceful citizen protest on Jan 6 was deliberately forced into a riot status by those purpitrators funded, financed, and employed by Us Govt to destroy all hope of Pres DJT from returning to the office he lawfully won. We have been on the edge of enough now over 2 years. They have no idea what is coming next year. Go ahead, Jackoff Smith, file your 65 additional bogus indictments, see how we ridicule and laugh at you to your face. Go ahead, senilepedojoe, act all tough and scream at hard working Americans, you will be lucky if it is a heart attack that takes you out before the new elections, and your replacement will have ZERO effect on the conclusion of what is common. FAFO, it is surely coming, and the majority of Americans know, and understand how and why, and it will be a welcomed change from the destructive path we have been on since slowpedojoe swore something on Jan 2021.
There has never been InBev at the Green Dragon Tavern. 🙂
I think those silent Americans, the ones who want to be left alone and free, they know the cost of direct action once undertaken, hence it isn’t undertaken lightly. Once begun, the undertaker will be busy.
15 1/2 months to D-Day, the election.
Both sides recognise THIS is it, and detirmines what comes after.
IF they succeed in blocking PDJT, they will gear up and attack us with CBDC, and a roundup that will make the J6 obvious as the Beta test it is.
IF we prevail, PDJT will have to go all out to destroy them, as quickly and thoroughly as possible.
Hoping (and working) for the Best, while planning for the worst.
2024, Retribution or Revolution either way, the waiting will be over.
The message to AB-InBev is clear and I think it resonates with a majority of beer consumers.
Unfortunately, their brands are so broad–of which Modelo is part– I question whether they even sweat it in the least.
https://www.ab-inbev.com/our-brands/
However, as my wife will attest, I’ve been wrong before.
My understanding is that ownership of Modelo is different for the US than it is outside the US…
Inside our country, NY-based Constellation Brands owns Modelo, not AB-InBev (see:
https://www.cbrands.com/collections/beer )…..
Outside the US, Anheuser-Busch (InBev) owns it….
Yes, when InBev was buying Grupo Modelo FTC forced them to sell a brewery and US license rights to Constellation.
Thanks for the validation, Scott….
Was a Stella drinker and have switched off of EnBev brands.
Doing my part……
The only InBev brands I used to drink were Stella and Goose Island IPA….both are no longer welcome in my home.
Stella?
Even after InBev turned it to an ordinary, pedestrian, nothing-spectacular beer?
Wow.
A week ago I had my very first-ever Stella and I thought, “whiskey tango foxtrot…so why is this a premium beer?”
It was free and I wanted to see what the premium price was for.
It’s not a boycott, it’s a divorce.
A kick ’em out the door and don’t come back kind of divorce.
This is amazingly destructive to the American brand. So much so, it seems intentional. What if you systematically attacked American brands, shut them down, and replaced with imports?
Budweiser is now a globalist brand, owned by a European company.
It USED TO BE American, but that was fifteen years ago.
It still sometimes pretends to be American with flag waving commercials, but that’s just deceptive marketing.
Budweiser is owned by InBev, a European globalist corporation.
Pretty sure Anheuser-Busch was purchased by a European firm years ago, so yes, deliberate ending of American brands could certainly be intentional as their moves to remedy the damage has only worsened the brand with that disgusting belching commercial as if all their customers are the epitome of what the world thinks of American citizens.
https://www.foxbusiness.com/markets/analyst-explains-modelo-one-dethrone-bud-light-top-selling-beer-us#
“If I told you that the new top-selling brand is Mexican, you might be surprised.”
There’s an irony here,” Hough said. “This is an American beer icon, Bud Light, but it’s been European-owned for 15 years.… An American beer icon that is technically European has been dethroned by a Mexican brand that is arguably American.”
“Due to an antitrust lawsuit wherein Anheuser-Busch InBev sought to acquire the remainder of Grupo Modelo, AB InBev sold Modelo’s U.S. business to Constellation Brands. Following the settlement, beer brands owned by Grupo Modelo are now sold by Constellation Brands in the U.S.”
yuengling, is an American beer that showed patriotism over the 4th and advertises with real women.
And better yet… it really is better tasting than the others.
Don’t try to make more out of this than it really is! Redneck Patriots, especially men just get really upset when you stomp on their manhood!
Your posit could work for necessities, and has in the past, witness American jobs sent to China and the goods imported. Beyond necessities, or government ordered expenditures, people have discretion, so if all domestic beer was shut down, then people would drink something else or make their own. We don’t need beer to survive.
I mention that because I haven’t had a beer since before my best friend died back in 2021. Why? Can’t afford it. It’s not a necessity. If I could I’d still would have choices. We all have choices. Even if the enemy likes to convince us we don’t. We do. God gave us free will.
The destructive advertising Bud Light seems to be about basic ignorance of the beer customers in the USA. … Successful companies know their market. … Alissa Heinerscheid just might become an example in the business schools,~> about a business alienating the buyers of a successful product. … Men are the big beer drinkers.
A successful company can sell to different buyers of their products, without hurting the sales to their old customers. … The Bud Light marketing campaign was more about Social Change, than selling beer; it was NOT about growing their market. … … The largest growing demographic of Beer Drinkers are coming from South of our Border. = “Macho” masculinity is the norm; Mexican beers are growing in popularity.
This is how we defeat Lucifers Children. No revolution. No civil war. No violence. Just starve them. Now let’s extend this to politicians, bureaucrats, Hollywood. They can’t do anything for themselves. Starve them.
Start with the banking and financial industry. Starve them. It works.
Gonna be hard to do when the inevitable digital currency is required for ALL transactions.
It’s coming…..
Trade existed before modern currencies.
Barter is still a choice.
Let them try to enforce digital only transactions for trade without a reliable technological infrastructure to make use of it.
Let them try to enforce digital only transactions for trade without a reliable technological infrastructure to make use of it.
You do know the Treasury Dept. has been Beta testing that very thing, don’t you?
Testing that’s only going to prove that a measure of willing compliance is what it will take to make it workable.
The more complex the system, the easier it is to break it. How much of that fancy tech will require a functioning electric grid and supply chains?
You cannot rule over a free people that will not submit to it.
They will try to force a points based money system. I am thinking there is just so much that might go wrong. I mean this is the government after all.
They are gonna TRY, M-C, definetly.
BUT, the planning has bsen in the works for YEARS, and yet (as far as I know) they haven’t actually done a “beta test” yet,…why?
Maybe they have a plan to collapse the economy, such as would happen if, led by BRICS+ the World dumps its U.S. Treasuries.
Then USE the resulting “financial crises” as fear to force compliance?
In any case, I am stocking up on common calibers, as a hedge against inflation or hyper inflation, or an attempt to institute CBDC.
That story about weimer germany, and the wheelbarrow; I think the baker might have taken a box of ammo, or even a handfull of rounds for a loaf of bread.
The REAL point if the story that many miss, is the wheelbartoe was stolen BECAUSE it had INTRINSIC VALUE.
SO does ammo. Impractical to counterfiet, available in different denominations, and easily divisible increments, with a LOT in circulation.
AL essential criteria for an alternative currency.
“The ongoing boycott against Bud Light appears to be holding firm.” -Sundance
And further good news: This is not primarily a boycott of bud light. That just happens to be the point where the vox populi has found expression….just like the vox populi is finding expression in their viewing of Sound of Freedom. This is the population letting it be known that they are beyond sick of the chaotic deception, the moral sewer, the forceful imposition of evil things by evil people on everyone else.
Even though I have never consumed a bud light in my life, I am loving this. I did purchase one a couple of years ago to help to reduce the slug population amongst my perennials. I’ll personally stomp on the slugs, if necessary, before I buy another one. I did use the salt treatment–one time. But that seemed a excessively cruel to this old farm girl.
Heading out the door shortly to see Sound of Fredom.
My DIL saw it with some of her friends a few days ago – they were confronted with a lot of information they hadn’t understood and were glad for it. She said they had quite a conversation afterward.
A recent interview of Ballard and Caviezel with Jordan Peterson:
https://www.jordanbpeterson.com/podcast/the-fight-against-worldwide-child-slavery-the-sex-trade-jim-caviezel-and-tim-ballard-ep-372/
Let’s see how Ben & Jerry sales have done since they went “native” on their consumer base!
I’m waiting to see how long before Ben & Jerry’s turns over title to their land and buildings back to the tribe that just laid claim to original ownership. If the ice cream company doesn’t turn over ownership to the tribe then they just got owned big time.
The Ben & Jerry’s market is distinctly different than the Bud Light market.
I suspect that MANY Ben & Jerry’s customers are also America haters: they have had Steven Colbert on their ice for years.
I work beer and wine at a local grocery store in Texas (HEB) that ranks consistently among the top in sales, and I can tell you Modelo just flies off the shelf now, all variations of it. A few people still drink Bud Light, but that cooler is always full at the end of the day- and I get a lot of comments about it from customers. MAGA is strong at this HEB location which, coincidentally, is located on Ronald Reagan Blvd and State Highway 29 in Leander, TX (just north of communist Austin where I lived for 31 years).
This is beyond a boycott. It’s now endemic. They destroyed the Bud Light brand, at least as it was. All they can do is re-brand entirely, somehow.
Modelo = AB InBev
Not winning…….
https://en.m.wikipedia.org/wiki/AB_InBev_brands
Yep
So nothing has really been accomplished.
Replying to myself. . . I know. . . .
Maybe this level of researched thinking is too much to expect from the majority of folks or a broad-based movement.
If just one bad brand is taken out or taken down a peg, then perhaps we should declare a win and fight the “conglomerate/oligarch” issue on another front.
Or maybe this complete domination by one company is a major part of the issue and we need to push this further in ending the corporate domination of this industry.
Something to think about. . .
AB INBev owns Modelo … it’s the same company that is the parent company of bud light
In the US, Constellation owns Modelo: https://www.cbrands.com/collections/beer
Unfortunately, you are correct that AB IN-Bev owns it for foreign sales…. So a ‘partial victory’ for Modelo on top.
Drink yuengling. It’s truly American and it Bud light drinkers I know like it better.
Yuengling is also cheaper than Modelo.
Dear ole Dad drank Yuengling beer- he’d let me have a sip or two as a tot sitting on his lap after he cut grass. He was tight so it must have been cheap over 60 years ago lol. We used to say Yuengling was “Chinese beer”. Not so funny now
Rather than sleuthing the complex machinations of global corporate ownership of a brand, perhaps we try something novel and old-fashioned. Buying local.
Forex, my two local historical sources for beer, this going back decades to when they were small, are Firestone Walker and Sierra Nevada. Over the decades I’d buy Bud Light for customers but never for myself. I will admit it was popular with customers, predominantly blue collar industry workers.
Most everyone can access local or regional family owned breweries. I did the same for spirits, trying to buy from small outfits rather than the big labels. Can’t afford the stuff now but lived the good life for decades and enjoyed a brew/drink now and again. Support local, it works.
Good thoughts. But, when those small brewers are slowly being bought up by the AB InBev behemoth, what do you do?
Time to beef up the anti-trust laws?
This beast owns TONS of brands:
https://en.wikipedia.org/wiki/AB_InBev_brands
In all things, try to move TOWARDS self-sufficiency.
That means, just as you say PURCHASE LOCAL, when making your own is impractical.
Best news of the day!!!
While the left is focused on Mike Lindell, patriots are focused on AmBev and Disney.
Mike will be back. The same will not be said about AmBev and Disney.
And Walmart should start paying attention.
i still think the best boycott is Disney. Who has kids to take to Disney, the urban lefties or the conservative right?
If they apologize, call men-men and women-women, and put Matt Walsh’s face on beer cans I will re-consider them.
“Watch this! Hold my beer!”
hahahahahaha!! Ha!
Sink them both. I prefer local craft beers. They are American made, authentic, creative and delicious. Screw the Oligarch Corporate Woke Cabal.
It’s not a boycott it’s a reckoning. People need to get smarter and extend it to all InBev products.
Yep their roster of alcoholic beverages is formidable, in the hundreds if memory serves.
The challenge is that people who like alcohol like the alcohol they like. It’s a pervasive vice for some, perhaps many. IMO it took a lot to break the Bud Light brand loyalty as much as it has. Translating that to InBev’s roster of branks will be formidable. Doable, sure, but quite a challenge.
I doubt that bud will be advertising it’s product this super bowl.
They will focus on the Nickelodeon channel.
Family Guy, Star Wars, The Empire Strikes Back episode (2009):
…A long time ago, when the gays weren’t all in your face about it… 😆
We now have the highest number of independent microbreweries in the US since 1875 (around 2600). My town has 155 microbreweries. Many cannot get their beer into stores as they don’t have shelf space or enough SKU numbers. Or they just sell it at their brewery or tap room as bottling and canning operations cost too much in California. Quality and price are better as well as sheer variety. There is a beer for everyone and for every season and mood and time of day. Hard to go back to macro-brewery fizzy rice/corn adjunct thin water. Yes, many breweries are run by hipsters but there are some run by veterans. Might as well celebrate our unique brewing culture from our colonial forebears to the large pre-Prohibition German and Czech immigrant influence. Samuel Adams was a maltster in real life before he really got into politics. I remember our neighborhood had its first microbrewery in 1986 ( unfortunately it had gone out of business a decade later due to mismangement) but had the best Christmas ale for our family’s Christmas Eve dinner.
I think the reason why Bud Light has taken such a deserved hit over this is because it is a single known brand or item. People can easily identify it and what they stand for and choose differently. Others do not want to be seen being associated with them.
Other businesses that went woke is a bit different. One cannot tell a specific big screen TV came from Target. One cannot tell a specific sporting goods item came from Dicks sporting goods. Coca-Cola went woke along with others, but then went silent on the issue for the most part.
That Bud Light lied to customers repeatedly over this nitwittery just adds to the resolve to change permanently to another brand. That they did it in the middle of the Marxist left trying so hard to push it on kids adds to the backlash. They lied initially, lied about supporting freak shows in front of kids long after they were losing sales, then continued to lie about their support of Mulvaney. They then come out with ham-handed advertisements further denigrating their customers or try appear to be patriotic and Americana while continuing to lie.
They deserve every bit of this and more.
Modelo doesn’t surprise me. AB still doesn’t know that Hispanics were a big part of the customer base. The roofers, yard workers, the builders, the ones who work and sweat for a living drank a lot of Bud Light. For one thing it is easy to drink more than one, lower in calories, and cheap. AB has no clue, clearly..those Hispanics are still Catholic and traditional cultural beliefs…they will never support this trans stuff no way ever.
RepublicanVet91 makes a good point.
Modelo is an AB InBev product.
https://en.wikipedia.org/wiki/AB_InBev_brands
It look like shee shee and taste like it too.
All well and good but don’t they have the same parent company?
I want the boycott to continue until the AB people come out and admit they made a mistake by jumping on the transgender bandwagon.
I want them groveling for forgiveness.
Until that happens, I say burn it down.
I say were they to grovel, laugh and kick sand in their face.
NO MERCY, as the leftists NEVER give any.
Forgive and forget?
F THAT!
If Pfizer grovels, its just before ee force the SOBS to walk the 13 steps.
GOD may forgive them, our task is just to arrange the intro.
NO MERCY
“Our task is just to arrange the intro,”
Chapeau, dutchman
28.5% is not enough and All of AB products should be on everyone’s do not buy list.
Has Ms. Heinerscheid taken over the Meatball’s marketing?
Inbev owns both Bud Light and Modelo. It’s a wash. https://www.ab-inbev.com/our-brands/
exactly
But Anheuser Busch owns the Modelo brewery in Mexico City and is their brand everywhere but the USA where another company distributes it as part of an anti-trust deal when AB bought Modelo.
People bring up that VP of Marketing but she is just a puppet. The US government runs Anheuser Busch since we know that the CEO is CIA.
It’s what happens when the brand name gets a new brand name. CNN=fake news never shakes it. bud Light in the loafers needs to start over, they blew it.
I told my husband if he insists on getting Corona, which is owned by Anheuser Busch, he will have to get it himself because I don’t want to be seen at Walmart’s with an Anheuser Busch beer in my cart.
That’s how bad it is for this company.
I did a deep dive on this to see why AB doesn’t care. The parent co that owns or merged w them, forget, owns a ridiculous amount of beer companies, so to try and not drink one of their beers is more effort than basic spite usually gives enough initiative to effect. Of all those beers, interestingly, Modelo US sales and distribution was court ordered to be sold and owned by a different company, so it’s sticking it to them to drink as long as you’re in the US you may think, BUT Modelo the brand is still owned by AB’s parent co. With worldwide marketing for the Modelo brand enhanced, they are still benefiting.
If you have no spite, just sending a msg that you aren’t in agreement with the lifestyle they are promoting, then drinking anything but Bud Light works 🙂
They are still an Anheuser company.
Shoot! It almost makes me wish I was a Bud Light drinker so I could quit, almost.
Funny when liberals boycott something or someplace, the sales go through the roof but when conservatives boycott something they tend to go down the drain real quick.
That should tell them something, but they just don’t get it.
The stock price won’t take the hit until the August 2 quarterly report which will be the first time April sales (2nd qtr) will be reflected. Initially it was propped up by the lgbtq + liberal base. Reality set in and first timers got out. And you have the increased (expensive) ad campaign as stated by the CEO a month ago (expensive).
Bud Light No Longer One of America’s 10 Most Popular Beer Brands
https://www.newsweek.com/bud-light-no-longer-one-americas-10-most-popular-beer-brands-1811601
When I was practicing ” recreational drinking ” over 38 years ago, I made fun of anyone drinking lite beer in my presence 😀
It is still lite in the taste arena.
Me, too. Haven’t drunk beer for years, except O’douls non alcoholic for the taste.
Hoping they aren’t AB, but even if they are, my 1 6 pack/year purchase ain’t going to effect much.
Roger that!!!