On Monday March 5th a specific and intentional strategy to manufacture “media evidence” was created by Benjamin Crump, Natalie Jackson and Publicist Ryan Julison. They began a systematic campaign of optical control.
First, by seeding a narrative to outline their victim “Trayvon Martin”. The goal in this phase was to portray a personality, to construct a public image of Trayvon Martin. The construct need not be real, indeed the outcome was far from the truth, it just needed to be the most marketable for the purpose of “brand imagery”.
They even went so far as to Trademark the Brand they were creating. Control was the key element, as they set about their sales pitches and storyline. Everything after that March 5th date was an outcome of their original construct. Natalie Jackson and Benjamin Crump picked Ryan Julison , from Julison Communications, to create the Trayvon “brand” and the Trayvon media ”image“.
According to Julison’s Website:
Who They Are ….we have developed communications strategies for a wide-range of crisis situations and worked closely with scores of attorneys to navigate the communication process with media.
[...] We know how to get your story in the hands of top-tier media, immediately.
What They Do ….And we will work closely with your clients to provide them with both an understanding of the process and thorough media training, so they’ll be prepared to effectively tell their story. In short, there is no learning curve at Julison Communications. We’ve directed communications for attorneys and their clients in all manner of legal proceedings. In short, if it’s a story worth telling, we can help develop a communications strategy and get it in the hands of appropriate local and national media, immediately.
… At Julison Communications, we make it our business to help you navigate the complexity of a crisis and manage your communications efforts. We are experienced and have handled a wide-range of high-profile crises on the national stage, including those involving complicated legal and financial issues. Communication in crisis requires a strategic partnership between public relations professional, management and legal counsel. Often, PR pros and attorneys are at odds over what and how much to say, if anything. But experience has proven that disseminating information strategically and carefully to the media and your key audiences during a crisis or legal proceeding can be essential…
[...] If practice makes perfect, then we should be pretty darn close…
By March 18th the “brand image” was seared into the people’s psyche with the exceptional selling by the media to a public consumer who still cling to the Fourth Estate as having some semblance of honesty. They were counting on the average person who still think the halls of legacy penthouse media suites contain revered busts of Roger Mudd, Edward R Murrow, or even Walter Cronkite. In short, the unawakened majority.
Everything, and I do mean everything, that stemmed from after March 5th was, and is, a completely manufactured series of Media Evidence.
Media evidence, or storylines planted in the media do not need to be real, they only need the appearance of reality. The talking heads, and those dependent on the public interest in manufactured news know just how to play the narrative to the popular culture at the top of the food chain. Enter Spike Lee, Oprah Winfrey, Bill Cosby and even President Barack Obama.
Andrew Breitbart famously said that “politics is downstream from popular culture”, he also knew the institutional media in all its forms was the root of all systemic falsehoods that perpetrated a series of self-serving lies upon a generally accepting and non confrontational news consumer.
Talking to a 15-year-old girl caught up inside the enigma created by Benjamin Crump, was not too difficult a challenge. Especially when you’ve got an experienced Al Sharpton to guide you through the construct. Indeed it is all too easy to pressure someone, especially a naive and impressionable someone, with conversations of a greater good, even if constructed by lies, if it provides “justice”. And Ben Crump is exceptional at leveraging his own definitions of justice upon those who are vulnerable to his manipulations. He is guided by the master hands of Rev. Al Sharpton, and Jesse Jackson, who have decades of experience leveraging the ‘created false’ into appearances of the ‘public real’.
You will never meet DeeDee, nor will you ever see her at trial, in a court, or possibly ever at an open-ended press conference. Her purpose was served, the narrative was spun then purchased and sold. Her end complete, she just now needs to stay quiet and hidden from view. The narrative that is DeeDee is a constructed figment of a manipulative agenda and will long be forgotten. You won’t see Team Skittles bringing it up again.
Someone said to me earlier in this story, don’t the actions of Al Sharpton, Jesse Jackson, and Ben Crump make you angry? My answer shocked them, for I immediately replied “no, not at all”. You see, for me it is generally an expectation. And nothing, nothing, will ever change their roadmap because it works so well. So I told my friend you just need to accept it, and understand it. Once you stop being angered by it you can begin to make a difference.
The real anger should be directed at the Fourth Estate, the media. That is where the constructs are sold, and decisions to sell the lies are advanced. You can never tell an opportunist who has been so successful in life to stop their behavior, but you can confront the persons who knowingly and willingly will rise in advocacy of the liars.
Recently the media was outraged and aghast when selling the horrible “Rush Limbaugh” for calling a Part-Time opportunistic community organizer and Full-Time tool, a “slut”. Oh my, what an outrage. Dust off the powerful media ridicule cannons to blast Limbaugh quick and showcase the indignation.
Yet, Reverend Al Sharpton of “Punk Faggot” fame is held up as the newest bastion of progressivism leaning forward on NBC’s cable network MSNBC.
Apparently those ridicule cannons are often constructed with some of the most hypocritical elements known to man.
When Trayvon Martin was shot, Skittles, Tea and Hoodies, entered the daily narratives of the same Cannon Shooters. And when Geraldo Rivera had the audacity to stand up and say “those kids wearing hoodies are setting themselves up for trouble”, the marketers quickly directed the sights on Geraldo. How dare he.
Yet, the same people didn’t seem too concerned when Mayor Nutter said the following just a few months earlier:
So what’s the agenda? Why the disparity?
The media is quite simply the enemy. Everything sold to the public after March 5th was constructed, manipulated, and intentionally sold as truth. It was the media who broadcast it around the world and assisted in drumming up the public sentiment toward racist foaming rage under the auspices of “good storylines”.
The media knows they can get away with construction of anything because they have never been held accountable for their intentional manipulations. Heck, it was not too long ago that Dan Rather was forced to resign from CBS over created manipulations.
In the Trayvon Martin story ABC apologized for constructing video evidence, NBC apologized for constructing evidence of racism, and the Associated Press even apologized for using pictures that did not accurately present the real imagery of Trayvon Martin and George Zimmerman.
The New York Times creates an entire new ethnicity “White Hispanic”, and meanwhile Matt Gutman of ABC continues to engage in news reporting from inside the team led by Benjamin Crump that is constructing the false premise, just go get “exclusives”. He doesn’t care that those exclusives are lies.
Richard Jewell was accused in the media of being the Atlanta Park Bomber, and after a decade of litigation several News Organizations paid millions to his lawyers in defamation suits. Yet Jewell died the same year, at the age of 44 a broken man.
There is no accountability upon the Fourth Estate. They make up their arbitrary rules as they go along, pick sides, create stories and even inject themselves into the narrative.
Even when they are caught red-handed, they are never held to account by the general public. And if they sense, as they do now, their flawed narrative is about to be exposed, they just walk away quietly.
Never to be held to account for what they have created.